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# Lovable Luxury Lipsticks
The Tom Ford Lips & Boys Collection Boasts 50 Different Shades

By Meghan Young | Published 2014-11-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lips-boys
References: [refinery29](http://www.refinery29.com/2014/11/78021/new-tom-ford-lipstick-collection) & [tomford](http://www.tomford.com)

The Lips & Boys collection may be made up of [50 different shades of colors](https://www.trendhunter.com/trends/stunna-lip-paint-longwear-fluid-lip-color), but that isn't to say that it is at all inspired by the 'Fifty Shades of Grey' book or film. Instead, each color is a tribute to important men in [Tom Ford's](https://www.trendhunter.com/trends/tom-ford-runway-lip-color) life from his first crush Addison to his best friend Rory and his husband Richard.

Of the 50 shades, the Lips & Boys collection boasts 36 that are new. The remaining 14 hues are from previous and current seasons. Refinery29 writes, "The ingredients are a combination of soma-seed extract, Brazilian murumuru butter, and chamomile flower oil. And, they all have the Tom Ford seal of approval: The designer says he tries on each one himself to see how it feels before signing off."

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 42% | Activity: 57% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Personalized Lipstick Collections:** Tom Ford's Lips & Boys collection pays tribute to important men in his life, showing a trend towards personalized and meaningful lipstick collections.
- **Expansion of Lipstick Shades:** The collection offers 50 different shades, including new and previous season hues, reflecting a trend towards a wider range of lipstick shades in the beauty industry.
- **High-end Lipstick Formulations:** The Lips & Boys collection features ingredients like soma-seed extract, Brazilian murumuru butter, and chamomile flower oil, indicating a trend towards high-end and innovative lipstick formulations.

### Industries Being Reshaped

- **Beauty:** The beauty industry can leverage the trend of personalized lipstick collections and a wider range of shades to attract customers and boost sales.
- **Fashion:** Fashion brands can collaborate with lipstick brands to create limited-edition collections inspired by important figures in the fashion industry, capitalizing on the trend of personalized lipstick collections.
- **Cosmetics:** Cosmetics companies can invest in research and development to create innovative lipstick formulations with unique ingredients, aligning with the trend towards high-end lipstick formulations.

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