# Enhanced Microbiome Moisturizers La Roche-Posay Relaunches its Lipikar AP+M Triple Repair Cream By Elena Rahman | Published 2022-04-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lipikar-apm-triple-repair References: [beautypackaging](https://www.beautypackaging.com/contents/view_breaking-news/2022-04-11/la-roche-posay-relaunches-body-moisturizer/) & [laroche-posay](https://www.laroche-posay.ca/) [La Roche-Posay](https://www.trendhunter.com/trends/lipikar-baume-light-apm) relaunches its Lipikar AP+M Triple Repair Moisturizing Cream with an enhanced formula and an eco-conscious packaging. The product was previously known as Lipikar Balm AP+ Intense Repair Moisturizing Cream and is ideal for the whole body. The [triple repair formula](https://www.trendhunter.com/trends/luxe-moisturizer) is made with new microbiome technology. It is formulated with ceramide-3 and La Roche-Posay's exclusive AP+M (Aqua Posae + Microresyl) technology. It is designed to restore the skin's protective barrier with key ingredients, including shea butter. Moreover, the moisturizer supports the [skin microbiome with prebiotic and postbiotic](https://www.trendhunter.com/trends/microbiome-friendly-eczema) ingredients, like Thermal Water. Users will feel a significant reduction in dry and rough skin, lasting up to 48 hours for maximum hydration. The formula is ideal for all skin types. Image Credit: La Roche-Posay ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 12% | Activity: 50% | Freshness: 11% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Microbiome-conscious Moisturizers:** Companies can focus on developing moisturizers with prebiotic and postbiotic ingredients to support and enhance the skin's microbiome. - **Eco-friendly Packaging for Skincare Products:** Opportunities exist for companies to innovate and switch to more sustainable packaging for their skincare products to reduce environmental impact and improve brand image. - **Personalized Skincare Based on Microbiome Analysis:** Advancements in technology can enable companies to personalize skincare products based on analysis of an individual's skin microbiome for more effective and targeted skincare. ### Where This Applies - **Skincare:** Companies in the skincare industry can use microbiome-conscious ingredients and eco-friendly packaging to stay relevant and appeal to consumers who prioritize sustainability. - **Beauty:** Beauty companies can invest in personalized skincare products based on microbiome analysis to differentiate themselves and attract consumers who seek customized solutions. - **Biotechnology:** Biotech companies can develop advanced skincare technologies to analyze and support the skin's microbiome, creating innovative solutions for the skincare industry. ## Related on Trend Hunter - [Lightweight Iconic Moisturizers](https://www.trendhunter.com/trends/lipikar-baume-light-apm.md) - [Severe Condition Support Cosmetics](https://www.trendhunter.com/trends/cicaplast-collection.md) - [Plumping Prebiotic Moisturizers](https://www.trendhunter.com/trends/biomebounce.md) - [Microbiome-Focused Skin Lines](https://www.trendhunter.com/trends/revoderm-pharma.md) - [Affordable Professional Skincare Solutions](https://www.trendhunter.com/trends/la-rocheposay-products.md) - [Microbiome-Friendly Skincare Collections](https://www.trendhunter.com/trends/microbioskin.md) - [Sensitive Skin-Targeted Beauty Ranges](https://www.trendhunter.com/trends/dermablend-professional.md) - [Nourishing Protective Skincare](https://www.trendhunter.com/trends/reversa-5-ceramides-prebiotic.md) - [Barrier Repair Body Moisturizers](https://www.trendhunter.com/trends/ceramide-body-moisturizer.md)