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# Liquid Lipstick Pencils
Nudestix's Lip Pencil Products Boast the Staying Power of Liquid Lipsticks

By Laura McQuarrie | Published 2017-01-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lip-pencil
References: [hellogiggles](http://hellogiggles.com/nudestixs-new-magnetic-matte-lip-collection-is-basically-a-liquid-lipstick-in-a-pencil/?utm_campaign=twittersocialflow&utm_source=Social&utm_medium=Twitter) & [nudestix](https://nudestix.ca/products/magnetic-matte-lip-color)

The benefit of most lip pencils is that they offer a rich creaminess that many drying lip cosmetics cannot, but at the sacrifice of staying power. With a new product called the 'Magnetic Matte Lip Color,' [Nudestix](https://www.trendhunter.com/trends/multitasking-makeup) is introducing a revolutionary makeup product that helps women have the best of both worlds.

The product is said to "last like a tattoo," while also boasting a rich pigment that serves as a three-in-one lip stain, color and liner. Some of the rich shades that are on offer from Nudestix include [Blossom](https://www.trendhunter.com/trends/seasonal-summer-box), Greystone, Burgundy and [Rose](https://www.trendhunter.com/trends/pomifera).

Nudestix was originally introduced to cosmetic consumers as a brand that specializes in the production of effortless makeup that help to achieve "nude, but better" looks. These new lip pencils are named just like a previous release from the brand, the 'Magnetic Eye Color' pencils.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 57% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Long-lasting Lip Colors:** Developing cosmetics that offer both rich pigmentation and long-lasting wear creates a new market for consumers who want to avoid constant reapplication.
- **3-in-1 Makeup Products:** Combining the functions of a lip stain, color, and liner into one product simplifies consumers' makeup routines.
- **Revolutionary Cosmetic Formulations:** Boldly innovating by challenging the traditional trade-offs between rich lip color and staying power creates opportunities for disruptive products in the cosmetics space.

### Industries Being Reshaped

- **Cosmetics & Beauty:** Continued innovation in cosmetic formulations is driving growth opportunities for companies across the industry.
- **Direct-to-consumer:** Offering an effortless, high-quality makeup solution to consumers enables brands like Nudestix to disrupt the traditional retail space by offering superior convenience and value.
- **E-commerce:** As online shopping continues to grow, offering magnetic matte lip colors and other cosmetic solutions directly to consumers online creates new opportunities for cosmetic companies looking to reach new customer segments.

## Related on Trend Hunter

- [Peel-Off Lip Liner Stains](https://www.trendhunter.com/trends/sacheu-beauty.md)
- [Multidimensional Natural Lip Liners](https://www.trendhunter.com/trends/lip-line-enhancing-pencils.md)
- [Longwear Creamy Lip Liners](https://www.trendhunter.com/trends/traced-out-pencil.md)
- [Pigmented Lip Stains](https://www.trendhunter.com/trends/lip-lingerie-lip-stain.md)
- [Versatile Long-Lasting Lipsticks](https://www.trendhunter.com/trends/longlasting-lipstick.md)
- [Ultimate Long-Lasting Lipsticks](https://www.trendhunter.com/trends/mac-locked-kiss-lipsticks.md)
- [Glossy Gel Lip Liners](https://www.trendhunter.com/trends/lipglazer-glossy-lipliner.md)
- [Versatile Multi-Use Cosmetic Pencils](https://www.trendhunter.com/trends/color-tattoo-eye-stix.md)
- [Multipurpose Beauty Crayons](https://www.trendhunter.com/trends/artist-color-crayon.md)
