# Plant-Based Lip Care Cosmetics Birchrose + Co's Organic Lip Balm Range Boasts Natural Ingredients By Jana Pijak | Published 2016-02-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lip-care References: [birchrose](http://www.birchrose.com/balms-salves/organic-lip-balms) Birchrose + Co is a natural beauty brand that specializes in an array of locally sourced products -- from organic lip care kits to face men's grooming products. This [organic lip balm collection](https://www.trendhunter.com/trends/starface-star-balm) consists of four protective products including 'Leo,' 'Trace,' 'Ruby' and 'Zoe.' The [lip care tubes](https://www.trendhunter.com/trends/lip-butter-balm-set) feature no harsh chemicals or artificial additives and are instead all-natural. Some of Birchrose + Co's key ingredients include shea butter, beeswax, coconut oil and rosehip powder along with spearmint and coffee beans. As consumers grow more health and environmentally-conscious, a demand for organic products is expanding from the food market to the skincare industry. This lip care collection is just one of example of how emerging beauty brands are satisfying the modern consumer's desires for [natural and eco-friendly products](https://www.trendhunter.com/trends/drpawpaw-lip-balms). ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 64% | Activity: 60% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Organic Beauty Products:** This lip care collection showcases the growing demand for natural and eco-friendly skincare products. - **Locally Sourced Ingredients:** Birchrose + Co's focus on using locally sourced ingredients presents an opportunity for other beauty brands to tap into the trend of supporting local communities and reducing carbon footprint. - **Health-conscious Beauty Products:** The increasing consumer demand for organic and chemical-free beauty products presents an opportunity for brands to develop innovative solutions that cater to health-conscious individuals. ### Industries Being Reshaped - **Skincare:** The trend of organic lip care cosmetics signifies a larger shift towards natural skincare products. - **Beauty:** Beauty brands have the opportunity to leverage the growing demand for organic and eco-friendly products by offering a wide range of natural beauty solutions. - **Sustainability:** The use of locally sourced and environmentally-friendly ingredients in this lip care collection highlights the potential of the sustainability industry to incorporate these principles into various consumer products. ## Related on Trend Hunter - [Limited-Edition Healing Lip Oils](https://www.trendhunter.com/trends/healing-lip-oil.md) - [Plant-Based Lip Treatments](https://www.trendhunter.com/trends/phytoglow-collection.md) - [Minimalist Multi-Benefit Lip Balms](https://www.trendhunter.com/trends/the-lip-balm.md) - [Pocket-Friendly Lip Balms](https://www.trendhunter.com/trends/space-camp-wellness.md) - [Conditioning Lip Oils](https://www.trendhunter.com/trends/lip-oil-balm.md) - [Protective Ceramide Lip Balms](https://www.trendhunter.com/trends/lip-love-moisture-balms.md) - [Skin-Caring Lip Moisturizers](https://www.trendhunter.com/trends/lippe-balm.md) - [Upcycled Lip Care Treatments](https://www.trendhunter.com/trends/lip-care-treatment.md) - [Soda-Inspired Lip Balms](https://www.trendhunter.com/trends/cocokind-x-olipop.md)