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# Customized Chapsticks
Mix and Match Your Own Lip Flavors at Lip Balm Labz

By Katherinev123 | Published 2009-12-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lip-balm-labz
References: [springwise](http://www.springwise.com/retail/lipbalmlabz/) & [lipbalmlabz](http://www.lipbalmlabz.com/)

I have passed by Toronto’s Lip Balm Labz many times, but never actually stopped to try their product (I usually think: this is just another lipstick counter). Had I paused for a second, I would have found out that Lip Balm Labz is not like any ordinary lip balm company. The Canadian start-up offers customers a [personalized lip balm experience](https://www.trendhunter.com/trends/flavor-lab-secret-menu-lip-balm) by letting buyers choose what flavors will go into their balms.

There are more than 20 flavors to choose from including [chocolate mousse](https://www.trendhunter.com/trends/lip-softening-balm), wacky banana, and orgasmic orange. The balm itself is made of [all-natural ingredients](https://www.trendhunter.com/trends/starface-star-balm) including beeswax, coconut oil, shea butter and cocoa butter. Lip Balm Labz’s ‘Mixologists’ mix and pour the hot lip balm into a container which you take with you once it’s cooled.

I think I’ll be stopping at Lip Balm Labz on my way home!

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 24% | Activity: 35% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Personalized Lip Balm:** Disruptive innovation opportunity: Creating a customizable lip balm experience where customers can choose their own flavors.
- **All-natural Ingredients:** Disruptive innovation opportunity: Developing and promoting lip balm products that use all-natural ingredients.
- **Mix and Match:** Disruptive innovation opportunity: Offering the option for customers to mix and match lip balm flavors to create unique combinations.

### Who This Affects Most

- **Beauty and Personal Care:** Disruptive innovation opportunity: Introducing customized lip balm products in the beauty and personal care industry.
- **Cosmetics:** Disruptive innovation opportunity: Incorporating personalized lip balm options into the cosmetics industry.
- **Natural Products:** Disruptive innovation opportunity: Expanding the market for lip balms made with all-natural ingredients in the natural products industry.

## Related on Trend Hunter

- [Summer Dessert-Inspired Lip Balms](https://www.trendhunter.com/trends/lip-drinks.md)
- [Tailor-Made Blush Services](https://www.trendhunter.com/trends/soft-blur-cheek-stick.md)
- [Flavor-Packed Lip Balms](https://www.trendhunter.com/trends/hismile-lip-balm.md)
- [Cocktail-Inspired Lip Balms](https://www.trendhunter.com/trends/omy-lip-drinks.md)
- [Ultra-Cushiony Lip Balms](https://www.trendhunter.com/trends/star-balm.md)
- [Pocket-Friendly Lip Balms](https://www.trendhunter.com/trends/space-camp-wellness.md)
- [Lip-Softening Balms](https://www.trendhunter.com/trends/le-chouchou.md)
- [Keychain Lip Balms](https://www.trendhunter.com/trends/tell-all-juicy-berry-lip-balm.md)
- [Treat-Like Glossy Balms](https://www.trendhunter.com/trends/lip-snack.md)
