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# Crypto-Based Golfing Clubs
Callaway Golf and Topgolf Partner with NFT Club LinksDAO

By Kanesa D | Published 2022-05-27 | Updated 2022-05-31 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/linksdao
References: [hypebeast](https://hypebeast.com/2022/5/callaway-topgolf-linksdao-partnership) & [linksdao.io](https://linksdao.io/)

![Crypto-Based Golfing Clubs](https://cdn.trendhunterstatic.com/thumbs/479/linksdao.jpeg)

[Callaway Golf and Topgolf](https://www.trendhunter.com/trends/topgolf-callaway) have partnered to release a Web3 project and platform called LinksDAO. LinksDAO aims to bolster the golfing experience, adding a digital community element to reinvent the concept of a golf club. [NFTs](https://www.trendhunter.com/trends/wagmi-united), global memberships, and exclusive rewards are available with sign-up. The companies also plan to begin executing plans for a golf course project.

Callaway Golf and Topgolf will become LinksDAO partners, sponsoring them with official gold equipment and providing membership perks. Discounts and limited-edition products will be made available on the platform.

Callaway President and CEO Chip Brewer commented on the partnership, saying: “As the industry leader in modern golf, we are committed to innovation and providing golfers with unrivaled technology, equipment, and entertainment wherever they engage with the game, in the on-course or off-course space. This strategic collaboration is a natural fit that will benefit each brand.”

Image Credit: Topgolf

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 38% | Activity: 73% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### What Makes This Trend Stand Out

- **Web3 Golf Course Platforms:** LinksDAO creates a NFT-based digital community for golfers to reinvent the golf club model.
- **Golf Merchandise Nfts:** LinksDAO offers limited-edition products and sponsorship perks that can be earned through NFT ownership.
- **Blockchain-based Membership Programs:** LinksDAO offers memberships that leverage blockchain technology and provide exclusive rewards.

### Sectors Adopting This

- **Sports Equipment Manufacturing:** Manufacturing companies who partner with blockchain platforms and offer membership perks.
- **Golf Courses and Resorts:** Golf course operations that integrate blockchain technology to revolutionize the traditional customer experience.
- **NFT Marketplaces and Platforms:** NFT marketplaces and platforms that cater to exclusive, high-end merchandise offerings for sports and entertainment brands.

## Related on Trend Hunter

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- [Co-Branded Golfing Products](https://www.trendhunter.com/trends/sklz.md)
- [AR-Enabled Kids Golf Games](https://www.trendhunter.com/trends/pga-jr-league-safari.md)
- [Streetwear-Style Golf Apparel](https://www.trendhunter.com/trends/callaway.md)
