# Link In Bio Tools GoDaddy Launches New Link in Bio Tool to Compete with Linktree By Niko Pajkovic | Published 2022-06-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/link-in-bio References: [techradar](https://www.techradar.com/news/new-godaddy-tool-will-help-businesses-master-social-media) & [godaddy](https://www.godaddy.com/en-ca/offers/godaddy?isc=cocagca001&countryview=1¤cyType=CAD&cdtl=c_14004424537.g_133760858068.k_kwd-93455629.a_582196879356.d_c.ctv_g&bnb=b&gclid=CjwKCAjwqauVBhBGEiwAXOepkT0xKpkDL02v2w7DDdNAGZErJosMYgFnsPxoamyF0ho3GVouTEPp5RoCU9sQAvD_BwE)  [GoDaddy](https://www.trendhunter.com/trends/godaddy-1), a leading internet domain registrar, has announced the launch of an all-new "link in bio" tool for its studio app. With the new feature, GoDaddy is looking to compete with leading bio-linking providers including [Luma](https://www.trendhunter.com/trends/luma-agents) and [Linktree](https://www.trendhunter.com/trends/linktree-1), which offer businesses simple solutions for promoting their content via built-in link portfolios. Now, GoDaddy users can use the new tool to organize their business' links within a built-in mini-site. Likely, the move to introduce its own link in bio feature represents a move by the company to attract and retain business owners using GoDaddy. “There are countless ways for small business owners to connect with potential customers online... As the constellation of places a business can show up to customers grows, the number of links it needs to share grows along with it," stated the company in a recent blog post covering the new feature. Image Credit: GoDaddy ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 34% | Activity: 68% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### Why This Trend Is Growing - **Bio-linking Tools:** The rise of bio-linking tools presents an opportunity for businesses to streamline their online presence. - **Mini-site Builders:** The trend towards built-in mini-sites offers companies an opportunity to create custom landing pages for their digital content. - **Integrated Promotional Solutions:** The integration of link portfolios with social media profiles provides businesses with an innovative way to promote their products or services online. ### Industries Being Reshaped - **Domain Registration:** Domain registrars like GoDaddy can create disruptive innovation opportunities by offering additional website features and tools to their customers. - **Social Media Management:** Social media management companies can create value for their clients by offering integrated promotional solutions that combine bio-linking tools and mini-site builders. - **E-commerce:** E-commerce companies can leverage bio-linking tools to drive traffic to their online stores and increase sales. ## Related on Trend Hunter - [Link In Bio Tools](https://www.trendhunter.com/trends/linkpop.md) - [Bio Link Managers](https://www.trendhunter.com/trends/meebio.md) - [Portfolio Link Builders](https://www.trendhunter.com/trends/linkify-bio.md) - [Multi-Link Social Features](https://www.trendhunter.com/trends/instagram-6.md) - [Link Showcase Platforms](https://www.trendhunter.com/trends/context-bio.md) - [Robust Link Management](https://www.trendhunter.com/trends/biofyio-20.md) - [Customizable Link-in-Bio Tools](https://www.trendhunter.com/trends/zitefy.md) - [Comprehensive Link-in-Bio Resources](https://www.trendhunter.com/trends/manybio.md) - [AI-Powered Video Content Creation](https://www.trendhunter.com/trends/aipowered-instant-video.md)