# Fruity Chocolate Bars Lindt Adds Two New Flavors to the EXCELLENCE Chocolate Series By Caitlyn Fernandez | Published 2022-02-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/lindt References: [lindt](https://www.lindt.ca/en/lindt-excellence-100-cacao-orange-dark-chocolate-bar-50-grams) & [lindt](https://www.lindt.ca/en/lindt-excellence-cranberry-nuts-dark-chocolate-bar-100-grams)  To celebrate the new year, Lindt has introduced two new flavors to its EXCELLENCE chocolate bar series — ‘[Lindt EXCELLENCE](https://www.trendhunter.com/trends/lindt-excellence-pistachio-dark-bar) 100% Cacao Orange Dark [Chocolate Bar](https://www.trendhunter.com/trends/croissant-chocolate-bar)’ and ‘Lindt EXCELLENCE. Cranberry & Nuts Dark Chocolate Bar.’ Both are made with premium ingredients and have a flavor profile that chocolate lovers will enjoy. The Lindt EXCELLENCE 100% Cacao Orange Dark Chocolate Bar is a decadent unsweetened dark chocolate bar option that, as its description mentioned, will melt “on your palate to reveal rich, earthy undertones and subtle citrus notes.” Whereas the Lindt EXCELLENCE Cranberry & Nuts Dark Chocolate Bar will not only melt in your mouth but also provide texture with its [almonds and hazelnut additions](https://www.trendhunter.com/trends/milk-white-chocolate-nut-bar). Consumers can purchase the new EXCELLENCE chocolate bars in-store or online. Image Credit: Lindt ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 20% | Activity: 18% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Premium Flavor Combinations:** New flavor combinations, such as cranberry & nuts, offer a disruptive innovation opportunity for companies in the premium chocolate market to differentiate themselves. - **Unsweetened Dark Chocolate:** The rising popularity of unsweetened dark chocolate, such as the Lindt EXCELLENCE 100% Cacao Orange Dark Chocolate Bar, presents a disruptive innovation opportunity for brands to cater to health-conscious consumers. - **Online Purchasing:** The convenience of online purchasing for premium chocolate products, such as the new Lindt EXCELLENCE chocolate bars, presents a disruptive innovation opportunity for companies to expand their online presence and offer exclusive products to their customers. ### Who This Affects Most - **Premium Chocolate:** The premium chocolate market has the opportunity to innovate by offering new flavor combinations and unsweetened dark chocolate options, as seen in Lindt's EXCELLENCE chocolate bar series. - **Health Food:** Brands in the health food industry could incorporate unsweetened dark chocolate into their product offerings, especially given the growing trend towards healthier food options. - **E-commerce/delivery:** The convenience of online purchasing and delivery options presents an opportunity for companies in the delivery and e-commerce industries to expand their product offerings to include premium chocolate and cater to consumers' preferences for online shopping. ## Related on Trend Hunter - [Pistachio-Infused Dark Chocolates](https://www.trendhunter.com/trends/lindt-excellence-pistachio-dark-bar.md) - [Decadent High-Quality Chocolate Bars](https://www.trendhunter.com/trends/lindt-chocolate-bar.md) - [Dual-Flavored Premium Chocolates](https://www.trendhunter.com/trends/excellence-fusion.md) - [Citrus-Forward Chocolate Truffles](https://www.trendhunter.com/trends/blood-orange-truffles.md) - [Velvety Dark Chocolate Truffles](https://www.trendhunter.com/trends/lindor-dark-70.md) - [Complex Mint Chocolate Truffles](https://www.trendhunter.com/trends/lindor-dark-70-mint.md) - [Nuanced Dubai-Style Chocolates](https://www.trendhunter.com/trends/lindt-dubai-style-chocolate.md) - [Fall-Flavored Chocolate Bars](https://www.trendhunter.com/trends/ritter-sport-bars.md) - [Exquisite Holiday Chocolates](https://www.trendhunter.com/trends/exquisite-holiday-chocolates.md)