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# AR-Enabled Advent Calendars
The Lindt TEDDY Augmented Reality Advent Calendar is Interactive

By Michael Hemsworth | Published 2023-09-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lindt-teddy-augmented-reality-advent-calendar
References: [grocerytrader](https://grocerytrader.co.uk/introducing-the-lindt-teddy-augmented-reality-advent-calendar/) & [lindt](https://www.lindt.com)

![AR-Enabled Advent Calendars](https://cdn.trendhunterstatic.com/thumbs/516/lindt-teddy-augmented-reality-advent-calendar.jpeg)

The [Lindt](https://www.trendhunter.com/trends/pick-and-mix-advent-calendar) [TEDDY](https://www.trendhunter.com/trends/lindt-and-nspcc) Augmented Reality Advent Calendar is a traditional product making its debut in the UK market this holiday season that will surprise and delight consumers with a new immersive feature.

The advent calendar features a 250-gram size that will retail for £12 and provides 24 [fine Lindt milk chocolates](https://www.trendhunter.com/trends/exquisite-holiday-chocolates) for consumers to enjoy each day leading up to Christmas. The Lindt TEDDY is the culmination with a 100-gram size that is great for enjoying with loved ones. The calendar is branded with a QR code that will bring TEDDY to life via the consumer's smartphone for an interactive augment reality (AR) experience.

The Lindt TEDDY Augmented Reality Advent Calendar is positioned as a great gift for families and friends alike.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 37% | Activity: 50% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Augmented Reality-enabled Advent Calendars:** Integrating augmented reality into traditional advent calendars enhances the consumer experience.
- **Interactive QR Codes in Advent Calendars:** Using QR codes to activate interactive experiences in advent calendars introduces a new level of engagement for consumers.
- **Immersive Holiday Experiences Through AR Advent Calendars:** AR-enabled advent calendars create immersive experiences that surprise and delight consumers throughout the holiday season.

### Sectors Adopting This

- **Confectionery:** Incorporating augmented reality in advent calendars presents an opportunity for confectionery brands to differentiate their products and capture consumer attention.
- **Technology:** The integration of augmented reality technology into advent calendars opens up new avenues and revenue streams for the technology industry.
- **Gifts and Toys:** The use of AR in advent calendars offers gift and toy companies a chance to create unique, immersive experiences for consumers, boosting sales during the holiday season.

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