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# Iconic Blonde Editorials
Lindsay Lohan is Marilyn Monroe for Vogue Espana August '09

By Marissa Brassfield | Published 2009-07-18 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/lindsay-lohan-marilyn-monroe-vogue-espana-august-09
References: [fashionindie](http://fashionindie.com/spread-um-lindsay-lohan-vogue-espana-august-2009/) & [trendhunter](http://www.trendhunter.com/trends/screen-icon-fixation-photoshoots-lindsay-lohan-channels-marilyn-for-vogue-e)

On the cover of [Vogue](https://www.trendhunter.com/trends/nft-collection2) España’s August 2009 issue, Lindsay Lohan is hailed as “the new Marilyn Monroe.” We brought you behind-the-scenes images from the editorial shoot way back in May, but now that the official photos have been released we’re able to see what looks made the cut.

With her [blonde shoulder-length bob and buxom figure](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty), Lindsay Lohan does a convincing job at channeling Marilyn Monroe for Vogue España August ‘09. You can take a look at the full editorial above, which was captured by photographer Alix Malka and styled by Barbara Baumel.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 33% | Activity: 20% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Blonde Celebrity Transformation:** Disruptive Innovation Opportunity: Creating products and services that offer consumers the ability to transform themselves into their favorite blonde celebrities, like Marilyn Monroe.
- **Retro Fashion Resurgence:** Disruptive Innovation Opportunity: Developing innovative fashion lines and accessories that draw inspiration from iconic retro styles, such as Marilyn Monroe's timeless glamour.
- **Celebrity Endorsements in Fashion:** Disruptive Innovation Opportunity: Leveraging celebrity endorsements to promote and market fashion brands, as seen with Lindsay Lohan channeling Marilyn Monroe for Vogue España.

### Sectors Adopting This

- **Beauty and Personal Care:** Disruptive Innovation Opportunity: Introducing new hair care and makeup products that allow customers to easily achieve the iconic blonde look.
- **Fashion and Apparel:** Disruptive Innovation Opportunity: Introducing clothing lines that capture the essence of iconic retro styles and cater to consumers seeking a nostalgic fashion experience.
- **Advertising and Marketing:** Disruptive Innovation Opportunity: Developing innovative celebrity endorsement strategies that create buzz and drive sales for fashion brands.

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