# Urban Addict Portraits Lincoln Clarke Photographs the Real Women of Downtown Vancouver By Armida Ascano | Published 2010-09-20 | World Source: Trend Hunter, https://www.trendhunter.com/trends/lincoln-clarke References: [lifelounge](http://www.lifelounge.com/photography/news/the-heroines-of-vancouvers-downtown-eastside-by-lincoln-clarke.aspx) & [anvilpress](http://www.anvilpress.com/Books/heroines-a-social-documentary) This series by Lincoln Clarke is much different than what he's used to shooting. As a professional [fashion photographer](https://www.trendhunter.com/trends/dirty-looks), Clarke is used to taking lavish spreads of celebrities and supermodels; however, for this series entitled 'Heroine,' Lincoln Clarke hit the [back alleys of downtown Vancouver](https://www.trendhunter.com/trends/unheard-voices-pavilion) to shoot some [real women](https://www.trendhunter.com/trends/bosses-campaign). The subjects of this series range from prostitutes to addicts to women just trying to live a regular life in a bad environment. The result is an emotionally charged, socially conscious body of work that Lincoln Clarke can be proud of. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 98% | Activity: 84% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### Why This Trend Is Growing - **Socially Conscious Photography:** Exploring the real lives and struggles of marginalized communities through photography, creating emotionally charged works that raise social awareness. - **Authentic Representation:** Capturing the reality of everyday women, including those in challenging circumstances, to challenge conventional beauty standards and promote inclusivity. - **Street Photography:** Taking photography to the streets, documenting the rawness and authenticity of urban life, and highlighting the stories of the often overlooked individuals. ### Industries Being Reshaped - **Fashion Photography:** Exploring new directions in fashion photography by challenging traditional ideas of beauty and glamor and embracing authenticity and diversity. - **Social Documentary:** Using photography as a medium to raise awareness and give a voice to marginalized communities, showcasing their reality and advocating for social change. - **Urban Art and Culture:** Capturing the essence of street life and the urban environment through photography, showcasing the diverse stories and experiences found in urban settings. ## Related on Trend Hunter - [Striking Urban Wildlife Art](https://www.trendhunter.com/trends/clare-allin.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Public Art Displays](https://www.trendhunter.com/trends/paul-anthony-smith.md) - [Photography Project Series](https://www.trendhunter.com/trends/still-life-1.md) - [AI-Generated Poetic Photo Series](https://www.trendhunter.com/trends/emilio-alarcn.md) - [Skateboard-Themed Photography Books](https://www.trendhunter.com/trends/rabbit-hole-1.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Travel-Inspired Canvas Paintings](https://www.trendhunter.com/trends/the-passport-series.md)