# Festive Leafy Bagged Salads The Florette Limited-Edition Christmas Packs are Celebratory By Michael Hemsworth | Published 2022-09-30 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/limitededition-christmas-packs References: [conveniencestore](https://www.conveniencestore.co.uk/products/florette-gets-festive-with-christmas-limited-edition-packs/671853.article) & [florettesalad](https://florettesalad.co.uk)  The [Florette](https://www.trendhunter.com/trends/florette-salad) limited-edition Christmas packs are being shown off ahead of the busy holiday season to provide consumers with a way to enjoy a festive experience when mixing up a fresh salad. The product features the brand's existing lineup with a festive overhaul including Classic Crispy transformed into Father Crispy and Mixed transformed into Have a Holly, Jolly Mixed-mas. The products each feature [festive imagery](https://www.trendhunter.com/trends/tropicana-festive-packs) and will be available starting in mid-November through till the end of the year for shoppers to pick up for their holiday feast. Commercial and Marketing Director Martin Purdy commented on the new Florette limited-edition Christmas packs saying, "Salad is synonymous with summer. As temperatures rise, prepared salad sales grow exponentially with the demand for lighter eating with a fresh accompaniment like Florette becoming a staple. However, many retailers aren’t aware of a second smaller peak we experience each year during the festive period, and so are missing out on potential sales." ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 2% | Activity: 1% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Holiday Themed Food Products:** There is an opportunity to create special holiday themed food products to engage consumers during the festive season. - **Secondary Sales Peaks:** Many product categories experience a second peak in sales during the festive period, which retailers can capitalize on by offering special holiday editions of existing products. - **Festive Branding:** Companies can rebrand existing products with festive imagery to add a celebratory touch and attract consumers during the holiday season. ### Where This Applies - **Food and Beverage:** The food and beverage industry can create seasonal products and engage consumers during the holiday season. - **Retail:** Retailers can take advantage of the second peak in sales during the festive period by offering special holiday editions of popular products. - **Marketing and Advertising:** Marketing and advertising companies can assist brands in creating festive branding and messaging to attract consumers during the holiday season. ## Related on Trend Hunter - [Spicy Salad Bowls](https://www.trendhunter.com/trends/florette-salad.md) - [Festive Everyday Biscuit Branding](https://www.trendhunter.com/trends/foxs-burtons.md) - [Festive Prepackaged Sandwiches](https://www.trendhunter.com/trends/the-urban-eat-festive-range.md) - [Christmas-Themed Sandwich Ranges](https://www.trendhunter.com/trends/urban-eat-festive-range.md) - [Flavorful Festive Food Products](https://www.trendhunter.com/trends/premier-foods-limitededition-products.md) - [Savory Seasonal Snack Products](https://www.trendhunter.com/trends/higgidy-merry-moreish.md) - [Christmastime Snack Product Ranges](https://www.trendhunter.com/trends/golden-wonder-festive-range.md) - [Free-From Salad Products](https://www.trendhunter.com/trends/grow-up-farms-unbeleafable.md) - [Limited-Edition Holiday Juice Branding](https://www.trendhunter.com/trends/tropicana-festive-packs.md)