# Ruby Cocoa Chocolates The Minor Finezza Ruby Limited Edition Chocolate Boasts a Natural Hue By Laura McQuarrie | Published 2019-01-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/limitededition-chocolate References: [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/20/2019/us/products/view/product_id:37765/cat:43031) & [minor.ch](http://www.minor.ch) At ISM, the largest trade fair for snacks and sweets, exhibitors like Maestrani are introducing new and limited-edition chocolate creations that they have prepared with ruby chocolate, which is described as the fourth kind of chocolate after milk, white and dark varieties. Ruby chocolate is becoming commercially available in some parts of the world and Maestrani is contributing to the availability of the naturally pink chocolate with its 'Minor Finezza Ruby Limited Edition.' This product from the Swiss brand prominently features the chocolate's natural color and plays up its feminine qualities by pairing it with delicate almond slivers. This kind of chocolate, prepared from ruby cocoa beans, has also been called "Millennial chocolate" for its Millennial pink color, as well as the unique new flavor experience that it offers. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 38% | Activity: 17% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Ruby Chocolate:** Opportunity to create unique and visually appealing chocolate products using the naturally pink ruby chocolate. - **Limited Edition Chocolates:** Chance to generate buzz and excitement around chocolate products by offering limited-edition creations made with unique ingredients like ruby chocolate. - **Millennial Pink Trend:** Potential to tap into the popularity of the Millennial pink trend by leveraging the naturally pink color of ruby chocolate in various food and confectionery products. ### Sectors Adopting This - **Food & Beverage:** Disruptive innovation in the food industry by introducing visually striking and unique chocolate products made with ruby chocolate. - **Confectionery:** Opportunity to disrupt the confectionery market by offering limited-edition chocolates made with ruby chocolate, appealing to consumers looking for novel and exclusive treats. - **Snacks & Sweets:** Innovation potential in the snacks and sweets industry by incorporating the trendy and visually appealing ruby chocolate into new product offerings. ## Related on Trend Hunter - [Ruby Chocolate Chip Cookies](https://www.trendhunter.com/trends/barry-callebaut-1.md) - [Limited-Edition Chocolate-Dipped Madeleines](https://www.trendhunter.com/trends/chocolatedipped-madeleines.md) - [Health-Conscious Gen Z Chocolates](https://www.trendhunter.com/trends/pink-pepper-chocolate.md) - [Seasonal White Chocolate Candies](https://www.trendhunter.com/trends/milkboy-swiss-chocolate.md) - [Minimally Processed Raw Chocolates](https://www.trendhunter.com/trends/rawmio-premium-raw-chocolate-bars.md) - [Soda-Inspired Chocolates](https://www.trendhunter.com/trends/lime-rickey-chocolate.md) - [Indulgent Cocoa-Free Bars](https://www.trendhunter.com/trends/fazer-taste-the-future-raspberry-dream.md) - [Decadent Eco-Conscious Truffle Bars](https://www.trendhunter.com/trends/magic-chocolate-truffle-bars.md) - [Indulgent Textured Chocolate Products](https://www.trendhunter.com/trends/venchi-chocoviar.md)