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# Cinematic Cereal Boxes
This Limited-Edition Cereal Box Shares Behind-the-Scenes Movie Content

By Laura McQuarrie | Published 2018-06-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/limitededition-cereal-box
References: [prnewswire](https://www.prnewswire.com/news-releases/kelloggs-releases-limited-edition-collectors-box-featuring-exclusive-behind-the-scenes-content-of-jurassic-world-fallen-kingdom-300667330.html) & [amazon](https://www.amazon.com/dp/B07DM7BZ8F/ref=as_li_ss_tl?ie=UTF8&linkCode=sl1&linkId=abadb8aa9075e68b6432678d1376418f&tag=trenhunt0f-20)

Over time, there have been plenty of limited-edition cereal boxes shared with consumers that feature everything from collectible toys to special designs. For the release of Jurassic World: Fallen Kingdom, [Kellogg's](https://www.trendhunter.com/trends/pandora-flakes-cereal) is now sharing a limited-edition Kellogg's [Frosted Flakes](https://www.trendhunter.com/trends/kelloggs-frosted-flakes-minecraft) box that boasts behind-the-scenes content from the making of the newest film in the Jurassic Park franchise.

The special-edition cereal box boasts a built-in screen, volume controls and a play button that help to share more than five minutes of footage from the making of Jurassic World: Fallen Kingdom. The collectible cereal boxes are exclusively available to fans online through Amazon for roughly $25 each. As well as sharing special content, these boxes also provide free movie tickets and themed popsicle molds.

Alongside the limited-edition Kellogg's Frosted Flakes box, Keebler [Fudge Stripes](https://www.trendhunter.com/trends/ferrero-despicable-me-4) collector's boxes were also unveiled.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 75% | Activity: 91% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Limited-edition Cereal Boxes:** Creating limited-edition cereal boxes with exclusive content offers a new way to engage consumers and drive sales.
- **Built-in Screens:** Integrating screens into cereal boxes opens up opportunities to provide interactive and immersive experiences for consumers.
- **Branded Collectible Boxes:** Offering branded collector's boxes adds value for fans and enhances brand loyalty.

### Where This Applies

- **Food and Beverage:** The food and beverage industry can explore the concept of limited-edition cereal boxes to create unique offerings and boost consumer engagement.
- **Entertainment:** The entertainment industry can collaborate with food brands to use limited-edition cereal boxes as marketing vehicles for promoting movies, shows, and behind-the-scenes content.
- **Packaging and Printing:** The packaging and printing industry can develop innovative ways to incorporate screens and interactive elements into product packaging, like cereal boxes, for enhanced consumer experiences.

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