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# Luxurious One-Off Motorcycles
Bucherer & Bündnerbike Teamed Up for a Limited Motorcycle Design

By Kalin Ned | Published 2018-05-14 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/limited-motorcycle
References: [luxurylaunches](http://luxurylaunches.com/transport/this-harley-davidson-is-the-most-expensive-bike-in-the-world-and-it-costs-more-than-a-bugatti-veyron.php) & [harley-davidson-graubuenden.ch](http://www.harley-davidson-graubuenden.ch/)

Swiss watch and jewelry label Bucherer teamed up with custom bike maker Bündnerbike for an ultra-luxurious limited motorcycle design based on the Harley-Davidson Softail Slim S. The one-of-a-kind chopper is claimed to be the most expensive two-wheeler in the world — it is valued at 1.8 million Swiss Francs, which is about $1.79 million USD.

The extremely limited motorcycle is decorated with 360 diamonds and gold-plated screws. Bündnerbike used a secret painting technique for its custom design. Firstly, the chopper was silver-plated and later, six coats of paint were applied to reach the eye-catching iridescent blue coloring. Bucherer put its own signature elements on the limited motorcycle in the form of a unique timepiece that is integrated into the tank, as well as a Dizzler diamond ring from the company's Fine Jewelry collection.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 97% | Activity: 92% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Motorcycles:** Disruptive innovation opportunity: explore partnerships between high-end fashion and motorcycle brands to create exclusive and ultra-luxurious limited-edition designs.
- **Custom Bike Design:** Disruptive innovation opportunity: Develop new techniques and materials for customizing motorcycles, incorporating elements like diamonds, gold plating, and unique timepieces.
- **Integration of Fashion and Jewelry:** Disruptive innovation opportunity: Collaborate with luxury brands to seamlessly integrate fashion and jewelry elements into motorcycles, creating unique and high-value products.

### Sectors Adopting This

- **Luxury Fashion:** Disruptive innovation opportunity: Luxury fashion brands can partner with motorcycle companies to create exclusive, high-end motorcycle designs that cater to affluent consumers.
- **Custom Motorcycle Manufacturing:** Disruptive innovation opportunity: Custom bike makers can develop new painting techniques and innovative customization methods to meet the growing demand for unique and personalized motorcycles.
- **Fine Jewelry:** Disruptive innovation opportunity: Fine jewelry companies can explore collaborations with motorcycle brands to create exquisite jewelry pieces, seamlessly integrated into motorcycle designs.

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