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# Luxury Auto-Branded Submarines
Aston Martin is Developing a Limited Edition Submarine

By Ell Smith | Published 2017-10-03 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/limited-edition-submarine
References: [psfk](https://www.psfk.com/2017/10/aston-martin-is-showing-off-designs-for-a-limited-edition-submarine.html) & [global.astonmartin](https://global.astonmartin.com/en-us)

[Aston Martin](https://www.trendhunter.com/trends/aston-martin-dbx707-amr24-edition), the luxurious sports car brand that's perhaps best known for its appearances in 'James Bond' movies, will soon be available as a limited edition submarine, as the auto brand company partners with [Triton](https://www.trendhunter.com/trends/hightech-submersible).

Only 12 of these underwater vehicles will be created, in a collaborative effort being refereed to as 'Project Neptune." Little is known about the project, as no official prototype has been released. However, each submarine will weigh in an approximately 8,800 pounds, stand 6 feet tall and will cost around $4 million.

The underwater vehicles have the capability of traveling depths of 1,650 feet, at 3.5 miles an hour, while promising the same sophistication that's expected from a [luxury auto brand](https://www.trendhunter.com/trends/2027-bentley-continental-gt-supersports) such as Aston Martin.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 73% | Activity: 50% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Luxury Auto-branded Submarines:** The trend of luxury auto brands expanding into other industries, such as submarines, presents an opportunity for innovation in the transportation sector.

### Industries Being Reshaped

- **Automotive:** The automotive industry has the potential to incorporate innovative designs and technologies from luxury auto-branded submarines into their vehicles.
- **Marine:** The marine industry can take advantage of the trend of luxury auto-branded submarines by exploring new possibilities in underwater exploration and transportation.
- **Luxury Goods:** Luxury goods industry players can tap into the trend of luxury auto-branded submarines to expand their product offerings and provide unique experiences for affluent consumers.

## Related on Trend Hunter

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- [Supercar-Inspired Submersibles](https://www.trendhunter.com/trends/uboat-worx-super-sub.md)
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- [Bespoke Automotive-Branded Bikes](https://www.trendhunter.com/trends/jlaverick-aston-martin-1r.md)
- [Manta Ray-Inspired Submarines](https://www.trendhunter.com/trends/kronos-armored-submarine.md)
