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# Mood-Enhancing Soaps
Dr. Squatch's Limited-Edition Soaps Gently Exfoliate

By Laura McQuarrie | Published 2023-07-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/limited-edition-soap
References: [happi](https://www.happi.com/contents/view_breaking-news/2023-07-08/dr-squatch-launches-benefit-forward-limited-editio/27284?widget=listSection) & [ca.drsquatch](https://ca.drsquatch.com/pages/boosted-briccs?em-bypass=server)

[Dr. Squatch](https://www.trendhunter.com/trends/real-soap-body-wash) launched a pair of Benefit Forward limited-edition soaps with mood-enhancing benefits and exfoliating properties. Each cleansing bar offers a different experience, with one providing invigorating benefits and the other helping users to relax and unwind.

While the Energy Bar is a stimulating scrub that shares the benefits of prebiotic-packed inulin extract plus garnet granules and an energizing citrus scent, the [Bliss Bricc](https://www.trendhunter.com/trends/bliss-pro) pairs antioxidant-rich gamma amino actives with lightly exfoliating date seed powder, plus the aroma of black pepper, geranium and earthy patchouli.

These limited-edition soaps from the brand can be purchased together as part of the [Boosted](https://www.trendhunter.com/trends/facial-cream) Briccs Set, offering a complementary way to cleanse day and night, all the while nourishing the senses with specific scents.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 62% | Activity: 68% | Freshness: 17%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Limited-edition Soaps:** Disruptive innovation opportunity: Creating unique, seasonal soap collections that offer specific benefits and experiences.
- **Mood-enhancing Products:** Disruptive innovation opportunity: Developing products with ingredients that have mood-enhancing properties to elevate the user experience.
- **Benefit-forward Skincare:** Disruptive innovation opportunity: Formulating skincare products that not only cleanse but also provide additional benefits such as exfoliation and nourishment.

### Who This Affects Most

- **Beauty and Personal Care:** Disruptive innovation opportunity: Innovating within the beauty industry by creating unique and mood-enhancing skincare products.
- **Wellness and Self-care:** Disruptive innovation opportunity: Combining wellness and self-care by developing products that not only promote physical well-being but also enhance mood and relaxation.
- **Seasonal and Limited-edition Products:** Disruptive innovation opportunity: Tapping into the demand for limited-edition and seasonal products in various industries, such as skincare and personal care.

## Related on Trend Hunter

- [Natural Men's Cleansing Solutions](https://www.trendhunter.com/trends/real-soap-body-wash.md)
- [Spooky Soap Bundles](https://www.trendhunter.com/trends/spooky-suds.md)
- [Uplifting Sweet-Scented Soaps](https://www.trendhunter.com/trends/just-peachy-soap-bar.md)
- [Spicy Snack-Inspired Soaps](https://www.trendhunter.com/trends/flamin-hot-bricc-soap.md)
- [Buttery Sensitive-Skin-Targeted Soaps](https://www.trendhunter.com/trends/total-moisture-collection.md)
- [Festive Film-Inspired Soaps](https://www.trendhunter.com/trends/dr-squatch-ninny-scrubbins.md)
- [Collaborative Water Brand Soaps](https://www.trendhunter.com/trends/liquid-death-x-dr-squatch.md)
- [Iconic Film Soap Bars](https://www.trendhunter.com/trends/fight-scrub.md)
- [Cartoon Anniversary Soap Bars](https://www.trendhunter.com/trends/nautical-nonsense.md)
