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# Peanut-Inspired Sneakers
Mr. Peanut Now Has Its Own Limited-Edition High-Top Sneakers

By Laura McQuarrie | Published 2019-06-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/limited-edition-high-top-sneakers
References: [businesswire](https://www.businesswire.com/news/home/20190618005240/en) & [crunchforce1](http://www.crunchforce1.com)

As well as being able to rely on Mr. Peanut to provide tasty nut snacks, consumers can now also turn to the brand for a stylish pair of [limited-edition high-top sneakers](https://www.trendhunter.com/trends/chuck-taylor-2). The brand's first-ever sneaker design has been appropriately dubbed the Crunch Force 1 and combines premium leather with a "peanut insole" and a distinctive tongue.

The new sneakers have been launched ahead of the draft, helping to equip players with a fun new style by artists Jeff Cole and Seth Fowler and [Philadelphia](https://www.trendhunter.com/trends/b01-44-nfl)-based sneaker manufacturer Rich Franklin. The limited-edition sneaker will be sold until supplies last for $170, branded as "a high-quality sneaker that [Planters](https://www.trendhunter.com/trends/planters-special-reserve) fans and basketball fans can go nuts for."

Like this unexpected sneaker drop, last year, Planters unveiled a collaborative Mr. IPA-Nut beer.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 15% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Limited-edition Brand Collaborations:** The success of the Mr. Peanut sneaker collaboration could inspire other brands to team up and release limited-edition merchandise to reach new audiences.
- **Food-inspired Fashion:** Consumers' love for food-inspired products could continue to fuel the popularity of snack-themed apparel and accessories.
- **Athletic Brand Partnerships:** Following in the footsteps of Planters' partnership with Philadelphia-based sneaker manufacturer Rich Franklin, other athletic brands could team up with unexpected collaborators for unique and playful designs.

### Industries Being Reshaped

- **Food and Beverage:** Food and beverage brands could explore new merchandise options beyond traditional products.
- **Apparel and Footwear:** Apparel and footwear companies could incorporate food-themed designs and collaborations into their marketing strategies.
- **Sporting Goods and Athletic Apparel:** Sporting goods and athletic apparel brands could consider partnering with unexpected collaborators to create unconventional and playful designs.

## Related on Trend Hunter

- [Limited-Edition Hand-Cooked Peanuts](https://www.trendhunter.com/trends/planters-special-reserve.md)
- [Limited-Edition Peanut Snacks](https://www.trendhunter.com/trends/planters-special-reserve-peanuts.md)
- [Soda-Collaborative Dynamic Sneakers](https://www.trendhunter.com/trends/shaq-attaq-2.md)
- [Peachy Basketball Sneakers](https://www.trendhunter.com/trends/puma-scoot-zeros-georgia-peach.md)
- [Crackled Holiday-Inspired Shoes](https://www.trendhunter.com/trends/nike-5.md)
- [Money-Inspired Footwear Collabs](https://www.trendhunter.com/trends/the-concepts-x-new-balance-1000.md)
- [Bar-Inspired Nut Snacks](https://www.trendhunter.com/trends/bar-nut-mix.md)
- [Diner Culture Footwear](https://www.trendhunter.com/trends/sticky-kicks.md)
- [Charming Chocolatier-Themed Sneakers](https://www.trendhunter.com/trends/nike-dunk-low-wonka.md)
