# Antiseptic Hand Cleansers Province Apothecary Launches a Luxe Limited Edition Hand Sanitizer By Kalin Ned | Published 2020-08-04 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/limited-edition-hand-sanitizer References: [provinceapothecary](https://provinceapothecary.com/products/limited-edition-antiseptic-hand-cleanser?_pos=1&_sid=74ee18728&_ss=r) Beloved all-natural care brand Province Apothecary released a limited edition hand sanitizer during a time when people's concern about hygiene is heightened. This results in a lucrative addition to the company's portfolio. The product formula, which is FDA-approved, promises to kill 99.9% of germs while simultaneously providing "antiseptic cleansing." On the packaging, Province Apothecary differentiates between the medicinal ingredient—ethyl alcohol, 60% (w/w)—and non-medicinal ingredients which include water, aloe barbadensis leaf juice, eucalyptus globulus oil, and more. Flagged that it shouldn't be used as a substitute for hand-washing, the limited edition hand sanitizer proves to be a perfect addition to your desk at work or maybe something you can carry in your bag while you run errands or hang out with friends in the park. Image Credit: Province Apothecary ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 43% | Activity: 39% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Natural Hand Sanitizers:** There is an opportunity for companies to create all-natural hand sanitizers that effectively kill germs while meeting the increased demand for clean and safe products. - **Limited Edition Hygiene Products:** Brands can tap into the trend of limited edition hygiene products, offering unique and exclusive options for consumers who want to elevate their hand sanitizing routines. - **Product Packaging Differentiation:** Companies can innovate their product packaging by clearly highlighting the key ingredients and purpose of the hand sanitizer, providing transparency and assurance to consumers. ### Sectors Adopting This - **Personal Care:** The personal care industry can explore new opportunities in creating and marketing natural hand sanitizers. - **Luxury Goods:** The luxury goods industry can capitalize on the trend of limited edition hygiene products, offering high-end and exclusive hand sanitizers for discerning consumers. - **Packaging:** The packaging industry has the opportunity to assist brands in creating innovative packaging solutions that effectively communicate the features and benefits of hand sanitizers. ## Related on Trend Hunter - [Skincare-Forward Hand Sanitizers](https://www.trendhunter.com/trends/cloud-999-hydrating-hand-sanitizer.md) - [Perfume-Inspired Hand Sanitizers](https://www.trendhunter.com/trends/perfumeinspired-hand-sanitizers.md) - [Hand Sanitizer Serums](https://www.trendhunter.com/trends/hand-sanitizer-serum.md) - [Skincare-Inspired Hand Sanitizers](https://www.trendhunter.com/trends/noshinku.md) - [Sensorial Self-Care Essentials](https://www.trendhunter.com/trends/touchland-expands-into-canada.md) - [Bio-Based Moisturizing Hand Sanitizers](https://www.trendhunter.com/trends/gojo.md) - [Accessorized Cleansing Mists](https://www.trendhunter.com/trends/hand-cleansing-mists.md) - [Skin-Caring Hand Sanitizers](https://www.trendhunter.com/trends/touchlands-gentle-mist.md) - [Compact Hand Sanitizer Mists](https://www.trendhunter.com/trends/touchland-1.md)