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# Sealable Silicone Lunch Bags
Unikia's Lightweight Lunch Bags Resemble Brown Paper Carriers

By Jen Chae | Published 2013-07-18 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/lightweight-lunch-bags
References: [unikia](http://unikia.com/2013/07/compleat-foodbag/) & [unikia](http://unikia.com/unikia/about/company-info/)

If you've ever packed lunch in brown paper bags, this lightweight lunch bag will feel very familiar to you. The Compleat FoodBag by Norwegian company Unikia resembles the traditional form of a paper bag. However, the Compleat is advanced in that it is made of waterproof and durable silicone. It also has a snap-on button strap that fastens the bag shut, serving as a practical [reusable lunch bag](https://www.trendhunter.com/trends/freezable-lunch-box).

Made of 100 % [food-grade silicone](https://www.trendhunter.com/trends/placon-crystal-seal-delectables) that is BPA-free, the Compleat FoodBag is safe to use and even safe to throw in the dishwasher. Unlike modern lunch boxes that are square in structure even when emptied, the Compleat FoodBag will flatten when not in use -- perfectly space-efficient. The Compleat FoodBag comes in four [eye-catching colors](https://www.trendhunter.com/trends/poppy-collection) that make a bold statement.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 40% | Activity: 81% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Lightweight Lunch Bags:** Disruptive innovation opportunity: Develop lightweight lunch bags using sustainable materials to appeal to eco-conscious consumers.
- **Waterproof and Durable Silicone:** Disruptive innovation opportunity: Create waterproof and durable silicone products for various applications, such as storage containers or personal care items.
- **Snap-on Button Strap:** Disruptive innovation opportunity: Explore the use of snap-on button straps in different products, such as bags, backpacks, or clothing accessories.

### Who This Affects Most

- **Food Packaging:** Disruptive innovation opportunity: Design innovative food packaging solutions that are eco-friendly and offer practical features like sealability.
- **Silicone Manufacturing:** Disruptive innovation opportunity: Develop advanced silicone manufacturing processes to create versatile, waterproof, and durable products for various industries.
- **Fashion Accessories:** Disruptive innovation opportunity: Incorporate snap-on button straps into fashion accessories, like bags, wallets, or belts, for added convenience and functionality.

## Related on Trend Hunter

- [All-Inclusive Leakproof Lunch Boxes](https://www.trendhunter.com/trends/lunch-box1.md)
- [Reusable Malleable Food Containers](https://www.trendhunter.com/trends/reusable-seal-tray.md)
- [Vibrant Freezable Lunch Boxes](https://www.trendhunter.com/trends/freezable-lunch-boxes.md)
- [Convenience-Focused Lunch Boxes](https://www.trendhunter.com/trends/lunch-bundle.md)
- [Eco-Friendly Kids Lunchware](https://www.trendhunter.com/trends/duck-duck-books.md)
- [Reusable Storage Bags](https://www.trendhunter.com/trends/reusable-storage-bag.md)
- [Compact On-The-Go Freezable Bags](https://www.trendhunter.com/trends/freezable-market-tote.md)
- [Leak-Proof Food Storage](https://www.trendhunter.com/trends/bentgo.md)
- [Playful Freezable Lunch Boxes](https://www.trendhunter.com/trends/playtime-lunch-box.md)