# REM-Promoting Eye Covers The Lights Out Sleep Mask Curves Outwards Rather than Resting on Eyelids By Meghan Young | Published 2011-06-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/lights-out-sleep-mask References: [coolhunting](http://www.coolhunting.com/design/lights-out-sleep-mask.php) & [magellans](http://www.magellans.com/store/Other_Ways_to_Shop___Save_on_TwoIF707?Partner_ID=FRGL&gclid=CJ6A0PH8uKkCFYWK4Aodaii4-Q#) Now that summer is here, it is easy to lose some sleep since the days are longer and the sun rises earlier; the Lights Out Sleep Mask will help you retain the darkness and get a good night's sleep. Instead of simply encouraging a glamorous beauty sleep as some ladies out there would think when looking at it, it actually promotes uninterrupted REM sleep. Made out of contoured foam covered in a [smooth satin fabric](https://www.trendhunter.com/trends/satin-sleep-mask), the Lights Out Sleep Mask shuts out all the lights, just as its name suggests. Instead of lying flat on one's eyes as [traditional sleep masks](https://www.trendhunter.com/trends/therabody-smartgoggles-2) do, this one curves outward in order to allow [rapid eye movement](https://www.trendhunter.com/trends/rem), the most crucial part of the sleep cycle. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 4% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Contoured Sleep Masks:** Innovative redesigns of traditional sleep masks promote better sleep quality by allowing for rapid eye movement. - **Uninterrupted REM Sleep:** Product designs focused on promoting uninterrupted REM sleep provide a competitive edge in the sleep accessories market. - **Smooth Satin Fabric:** Sleep accessory manufacturers who incorporate smooth satin fabric into their products offer a comfortable alternative to rough or scratchy materials. ### Where This Applies - **Sleep Accessories:** Innovative contoured sleep masks and products designed for uninterrupted REM sleep offer opportunities for disruption in the sleep accessories industry. - **Textile Manufacturing:** High-quality, smooth satin fabric used in sleep accessories presents an opportunity for disruption in the textile manufacturing industry. - **Personal Care Retail:** Retailers who offer innovative sleep accessories, such as contoured sleep masks, and those focused on promoting uninterrupted REM sleep may gain a competitive edge in the personal care industry. ## Related on Trend Hunter - [Eyelash-Friendly Sleep Masks](https://www.trendhunter.com/trends/eyelash-protecting-eye-masks.md) - [Eye-Tracking Sleep Masks](https://www.trendhunter.com/trends/somasleep.md) - [Soothing Smart Sleeping Masks](https://www.trendhunter.com/trends/aura-smart-sleep-mask.md) - [Mulberry Silk Sleep Masks](https://www.trendhunter.com/trends/dore-rose.md) - [Sound-Playing Sleep Masks](https://www.trendhunter.com/trends/soundplaying-sleep-mask.md) - [Featherweight Silk Sleep Masks](https://www.trendhunter.com/trends/featherweight-silk-sleep-mask.md) - [Collagen-Infused Sleep Masks](https://www.trendhunter.com/trends/collagen-infusion1.md) - [Weighted Eye Masks](https://www.trendhunter.com/trends/weighted-eye-mask.md) - [Smart Eye Massagers](https://www.trendhunter.com/trends/sleepris.md)