# Photography-Inspired Illuminators The Lights A, B, C Encourage Creative Reapplications and DIY By Amelia Roblin | Published 2013-12-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/lights-a-b-c References: [design-milk](http://design-milk.com/diy-lights-abc-ana-relvao-gerhardt-kellermann/) & [gerhardtkellermann](http://www.gerhardtkellermann.com/lightsabc.php) The designers of the Lights A, B, C strive to emphasize the versatility of so many furnishings and other objects, enabling them to fulfill unanticipated tasks. Gerhardt Kellermann and Ana Relvão were influenced by the big reflectors used by professional photographers and decided to reinvent them as effective household light fixtures. But instead of providing ready-made products, the duo decided to encourage a [Do It Yourself method](https://www.trendhunter.com/trends/allen-key-lamp). The three items come in kits that invite you to assemble a leaning light, a [low floor lamp](https://www.trendhunter.com/trends/the-delta-lamp) and a [mountable wall light](https://www.trendhunter.com/trends/impulse-wall-light). These come with corresponding gold silver and white diffusing fabrics. The large circles become delightful lampshades for the Lights A, B, C, letting rays pass softly through to establish a subtle but effective form of illumination. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 42% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **DIY Lighting Kits:** The rise of DIY lighting kits presents opportunities for consumers to customize and personalize their own light fixtures. - **Versatile Illumination:** Designers are emphasizing the versatility of lighting fixtures, enabling them to serve multiple purposes beyond traditional illumination. - **Photography-inspired Lighting:** Incorporating elements of professional photography into household lighting design creates unique and visually appealing fixtures. ### Who This Affects Most - **Home Improvement:** The home improvement industry can explore opportunities to provide a wide range of DIY lighting kits and customizable fixtures to satisfy consumer demands. - **Interior Design:** The interior design industry can leverage versatile illumination options to create unique lighting schemes and ambiance for residential and commercial spaces. - **Product Design:** Product designers can find disruptive innovation opportunities by incorporating photography-inspired elements into their lighting designs, creating visually captivating fixtures. ## Related on Trend Hunter - [Wall-Mounted Ambient Illuminators](https://www.trendhunter.com/trends/ikea-varmblixt-collection.md) - [Unconventional Modular Lighting](https://www.trendhunter.com/trends/luna-kaleido-series.md) - [Bubble-Inspired Pendant Lights](https://www.trendhunter.com/trends/bubbles-lighting-design.md) - [Physics-Based Artful Light Capsules](https://www.trendhunter.com/trends/aura-collection-1.md) - [Artistic Shadow Play Illuminators](https://www.trendhunter.com/trends/frero-tala-asa.md) - [Infinitely Expandable Light Fixtures](https://www.trendhunter.com/trends/cube-one-table-lamp.md) - [Concentric Geometric Lighting](https://www.trendhunter.com/trends/caleide.md) - [Modular Lighting Kits](https://www.trendhunter.com/trends/plusminus-lighting.md) - [3D-Printed Reversed Lamps](https://www.trendhunter.com/trends/revolve-lamp.md)