# Illuminating Lip Gloss Lanolip Pure Illumination Hydrating Lip Therapy Can Be Applied in the Dark By Katie Cordrey | Published 2009-12-10 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/lighted-lip-gloss References: [treehugger](http://www.treehugger.com/files/2009/12/led-illuminated-lip-gloss-for-when-you-cant-find-your-lips.php) & [pureillumination](http://www.pureillumination.com/) Lanolip Pure Illumination hydrating lip therapy is a [lighted lip gloss system](https://www.trendhunter.com/trends/lumilips-led-lip-mask) that comes with a hundred-hour LED light and mirror. The light-up feature allows users to apply the lip gloss with confidence even in the dark. The lip gloss is a combination of natural ingredients, medical-grade lanolin, jojoba, sweet almond oil, and vitamin E. It is available in [three colors](https://www.trendhunter.com/trends/lip-flip-shimmer-gloss), Brown Frost, Wine Berry and Pouty Pink. There are special colors too: Holiday Red and Clear Gold Frost will join the standard three for the winter holiday season. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 30% | Activity: 72% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Lighted Beauty Products:** Opportunity for beauty companies to create innovative light-up products that improve application and feature additional benefits. - **Natural Lip Care:** Increasing demand for lip care products that feature natural ingredients instead of chemicals. - **Luxury Lip Gloss:** Growth in the luxury lip gloss market as consumers seek high-end products with added features like lighting and mirrors. ### Industries Being Reshaped - **Beauty:** Opportunity for beauty companies to create innovative light-up products that improve application and feature additional benefits. - **Natural Products:** Increasing demand for natural lip care products with ingredients like lanolin, jojoba, sweet almond oil, and vitamin E. - **Luxury Goods:** Growth in the luxury lip gloss market as consumers seek high-end products with added features like lighting and mirrors. ## Related on Trend Hunter - [Cooling Creamy Lip Oils](https://www.trendhunter.com/trends/glossier-lip-glaze.md) - [3-In-1 Lip Glosses](https://www.trendhunter.com/trends/liplights-cream-lip-gloss.md) - [Triple-Layer Lip Glosses](https://www.trendhunter.com/trends/amber-lip-gloss.md) - [3-in-1 Lip Devices](https://www.trendhunter.com/trends/lipcure-beam.md) - [Dimensional Hydrating Glosses](https://www.trendhunter.com/trends/overglaze-hydrating-lip-gloss.md) - [SPF Lip Glosses](https://www.trendhunter.com/trends/glow-gloss-spf.md) - [Jelly-Inspired Lip Glosses](https://www.trendhunter.com/trends/freshian-glasslike-lip-jelly.md) - [Anti-Aging Lip Oils](https://www.trendhunter.com/trends/n-28-lip-treatment-oil.md) - [Pigmented Lip-Conditioning Products](https://www.trendhunter.com/trends/pure-color-melton-glosstick.md)