# Five-Calorie Lemonades Calypso Light Lemonade is Low in Calories and Sugar-Free By Laura McQuarrie | Published 2020-05-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/light-lemonade References: [businesswire](https://www.businesswire.com/news/home/20200506005166/en) & [drinkcalypso](http://www.drinkcalypso.com/) Lemonade is known for being high in sugar and calories but Calypso is introducing a new line of [light lemonades](https://www.trendhunter.com/trends/tropicana-fresh-light) to set people up with a refreshing beverage that boasts only five calories and [zero grams of sugar](https://www.trendhunter.com/trends/jordans-skinny-mixes-soda-collection). Calypso Light Lemonade is available in flavors like Ocean Blue Lemonade, Strawberry Lemonade, Original Lemonade, and Southern Peach Lemonade, each of which is packaged into a [ready-to-drink, 16-ounce bottle](https://www.trendhunter.com/trends/lucky-one-lemonade). These refreshing new lemonade beverages were created to offer the taste of fan-favorite Calypso Lemonades in zero-sugar, five-calorie formats. Knowing that consumers are more ingredient-conscious than ever, Calypso created a sweet and guilt-free way for people to experience a "mini vacation in a bottle." Image Credit: Calypso ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 26% | Activity: 20% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Low-calorie Beverages:** Disruptive innovation opportunities include developing new low-calorie beverage options across various drink categories. - **Sugar-free Drinks:** Disruptive innovation opportunities lie in creating sugar-free versions of popular beverages to cater to health-conscious consumers. - **Ready-to-drink Packaging:** Disruptive innovation opportunities can be found in developing convenient ready-to-drink packaging for beverages, appealing to on-the-go consumers. ### Sectors Adopting This - **Beverage Industry:** The beverage industry can capitalize on the trend by expanding their product offerings to include low-calorie and sugar-free options. - **Health and Wellness Industry:** The health and wellness industry can seize the opportunity by promoting and marketing low-calorie, sugar-free beverages as a healthier alternative. - **Packaging Industry:** The packaging industry can explore innovative designs and materials to cater to the demand for convenient, ready-to-drink packaging in the beverage sector. ## Related on Trend Hunter - [Low-Calorie Juice Drinks](https://www.trendhunter.com/trends/tropicana-light.md) - [Citrusy Pressed Fruit Refreshments](https://www.trendhunter.com/trends/sparkling-cloudy-lemonade.md) - [Refreshing Free-From Lemonades](https://www.trendhunter.com/trends/azzero.md) - [Sugar-Free Summer Drink Mixes](https://www.trendhunter.com/trends/lemonade-teas-concentrates.md) - [Zesty Lemon Seltzers](https://www.trendhunter.com/trends/zero-sugar-lemon.md) - [Low-Calorie Protein Yogurt Drinks](https://www.trendhunter.com/trends/dannon-light-fit-zero-sugar-drinks.md) - [Caffeinated Zero-Sugar Lemonades](https://www.trendhunter.com/trends/sparkling-ice-caffeine-watermelon-lemonade.md) - [Zero-Sugar Juice Ranges](https://www.trendhunter.com/trends/tropicana-zero-sugar-juice.md) - [Low-Sugar Italian Sparkling Drinks](https://www.trendhunter.com/trends/italian-sparkling-drinks.md)