# Smokable Light Cannabis Pre-Rolls Win the Day by Country Shares a Lower-Dose Experience By Laura McQuarrie | Published 2021-11-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/light-cannabis References: [prnewswire](https://www.prnewswire.com/news-releases/eaze-co-founder-creates-smokable-light-cannabis-expands-product-category-for-evolving-consumer-base-301415395.html) & [countryranch](http://countryranch.com/)  Win the Day is the second product from cannabis brand [Country](https://www.trendhunter.com/trends/light-cannabis-flower) and it introduces a smokable, light cannabis line that caters to consumers who are looking for lower-dose experiences. Win the Day is described as motivating and energizing and the whole flower pre-rolls are a 1:2 blend of CBD-rich Pineapple Tonic & THC-forward Watermelon Rancher. Country CEO Jamie Feaster says, "Cannabis today is, on average, four times stronger than it was in 1995 -- but we've seen with the expansion of [low-dose edibles and beverages](https://www.trendhunter.com/trends/brightside-by-charlottes-web) that folks are also looking for a lighter experience." In a market where many brands are focused on products on THC concentrations, Country is setting itself apart with products for the mainstream that support [productive, social experiences](https://www.trendhunter.com/trends/fizzy-janes-and-happy-flowers). ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 28% | Activity: 63% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Key Themes Behind This Trend - **Light Cannabis Products:** Develop lower-dose experiences for consumers looking for a more manageable high. - **CBD-THC Blends:** Create CBD-rich strains with small amounts of THC to provide a balanced experience for users. - **Mainstream Appeal:** Develop products that cater to the average consumer who is not necessarily seeking a strong high. ### Where This Applies - **Cannabis Industry:** Create innovative, low-dose products to cater to a wider range of consumers. - **Wellness Industry:** Utilize CBD-rich strains to create motivating and energizing products for wellness and health-minded consumers. - **Hospitality Industry:** Incorporate light cannabis products into experiences for social and productive occasions. ## Related on Trend Hunter - [Light Cannabis Flowers](https://www.trendhunter.com/trends/light-cannabis-flower.md) - [Low-Dose Canned Cannabis Cocktails](https://www.trendhunter.com/trends/thc-cocktails.md) - [Cannabis-Infused Canned Cocktails](https://www.trendhunter.com/trends/readytodrink-thc-beverages.md) - [Zero-Calorie THC Seltzers](https://www.trendhunter.com/trends/wynk-thc-seltzer.md) - [Social Low-Calorie Cannabis Seltzers](https://www.trendhunter.com/trends/cornbread-hemp-thc-seltzers.md) - [Low-Dose Cannabis Cocktails](https://www.trendhunter.com/trends/select-zero-proof-seltzer.md) - [Ultra-Potent Pre-Roll Lines](https://www.trendhunter.com/trends/mellow-fellows.md) - [Ready-to-Roll Cannabis Brands](https://www.trendhunter.com/trends/ready-to-roll-flower.md) - [Convenience-Focused Mini Pre-Rolls](https://www.trendhunter.com/trends/smoke-breaks.md)