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# Firming Skincare Gels
FaceGym is Launching LIFTWEAR to Help With Skin Brightening and Lifting

By Elena Rahman | Published 2022-02-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/liftwear
References: [facegym](https://facegym.com/)

LIFTWEAR is [FaceGym's](https://www.trendhunter.com/trends/collagen-serum) latest skincare innovation. The cosmetics company is pushing the boundaries of the home spa to create accessible self-care products that [tighten and brighten the complexion](https://www.trendhunter.com/trends/firming-skincares). LIFTWEAR was designed to kick start the skin's metabolism and promote firmness and elasticity.

The new gel product delivers [immediate firming and V-shaping effects](https://www.trendhunter.com/trends/super-sculpt-serum) to mimic an in-studio FaceGym workout. It is developed with a complex of Vitamin C, Niacinamide, and Amber Microalgae. These ingredients are paired with instant powerlifting SIRTALICE and energy-boosting ICEWAKE to reduce the appearance of age spots. In addition, the gel boasts a lightweight and hydrating formula. FaceGym's new high-performance product aims to encourage confidence by eliminating some undesired side effects of aging.

Image Credit: FaceGym

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 66% | Activity: 50% | Freshness: 11%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Accessible Skincare Innovations:** Developing skincare products that mimic in-studio treatments for at-home use, like FaceGym's LIFTWEAR, can help provide accessible self-care options.
- **Immediate Anti-aging Effects:** Developing skincare products that provide immediate anti-aging effects, like the firming and brightening effects of FaceGym's LIFTWEAR, can be disruptive in the skincare industry.
- **Innovative Skincare Ingredients:** Researching and incorporating newer, innovative skincare ingredient sources, such as Amber Microalgae in FaceGym's LIFTWEAR, can be a disruptive innovation opportunity for future skincare developments.

### Where This Applies

- **Beauty and Cosmetics:** FaceGym's LIFTWEAR and similar accessible, high-performance skincare products can be a disruptive innovation trend to introduce in the beauty and cosmetics industry.
- **Health and Wellness:** Incorporating accessible and effective self-care products like FaceGym's LIFTWEAR into health and wellness routines can be a disruptive innovation trend for this industry.
- **Research and Development:** Continued research and development of new, innovative skincare ingredients such as those found in FaceGym's LIFTWEAR gel formula, can be a disruptive innovation opportunity for the skincare industry overall.

## Related on Trend Hunter

- [Active Collagen Serums](https://www.trendhunter.com/trends/collagen-serum.md)
- [Gel-Cream Collagen Moisturizers](https://www.trendhunter.com/trends/collagen-moisturizer.md)
- [Skin-Smoothing Gel-Creams](https://www.trendhunter.com/trends/body-fit-active.md)
- [Firming Lower Face Masks](https://www.trendhunter.com/trends/the-uplift-mask.md)
- [Firmness-Enhancing Beauty Masks](https://www.trendhunter.com/trends/ems-technology.md)
- [Tech-Enhanced Facial Workouts](https://www.trendhunter.com/trends/fitness-for-your-face.md)
- [Lifting Skincare Concentrates](https://www.trendhunter.com/trends/the-elevator-by-trinny-london.md)
- [Lifting Gel Serums](https://www.trendhunter.com/trends/super-sculpt-serum.md)
- [Cell-Stimulating Skin Creams](https://www.trendhunter.com/trends/delavie-sciences-1.md)