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# Reduced Material Packaging Seals
The Selig Group Lift ‘n’ Peel Lite Liner has 20% Less Material

By Michael Hemsworth | Published 2025-12-24 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/lift-n-peel-lite-liner
References: [refrigeratedfrozenfood](https://www.refrigeratedfrozenfood.com/articles/104010-selig-group-introduces-lift-n-peel-lite-using-20-less-material) & [seliggroup](https://www.seliggroup.com)

![Reduced Material Packaging Seals](https://cdn.trendhunterstatic.com/thumbs/594/lift-n-peel-lite-liner.jpeg)

The Selig Group Lift ‘n’ Peel Lite liner has been announced by the brand as a follow-up to its original packaging seal that's focused on a slimmer, more lightweight profile. The packaging seal is reported to have a 20% decrease in material when compared to the original Lift 'n' Peel liner to give it a more [sustainable edge over the competition](https://www.trendhunter.com/trends/Plastic-reduced-food-packaging) that's also more cost-effective. The liner thus features [less foam and foil](https://www.trendhunter.com/trends/prsident-butter-with-sea-salt-crystals) without losing sight of performance to give it a win-win profile for customers to appreciate.

VP, [Global Sales and Products](https://www.trendhunter.com/trends/laphroaig-packaging) David Griffin commented on the Selig Group Lift ‘n’ Peel Lite liner saying, "Lift ‘n’ Peel Lite contains substantially less aluminum foil and polyethylene foam without sacrificing sealing performance or consumer convenience. It is an excellent choice for brands looking for ways to reduce the amount of packaging in their products as they strive to achieve sustainability goals."

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 35% | Activity: 50% | Freshness: 57%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Material Reduction in Packaging:** The trend of reducing materials in packaging offers companies a pathway to enhance sustainability while maintaining product efficacy.
- **Sustainable Packaging Solutions:** As demand for eco-friendly alternatives rises, companies are innovating in sustainable packaging solutions that cut down on resources used.
- **Cost-effective Eco-innovation:** Developing cost-effective packaging that meets environmental targets offers a dual advantage in cost savings and market appeal.

### Where This Applies

- **Packaging Industry:** The packaging industry is ripe for transformation through the adoption of lighter and more sustainable materials.
- **Consumer Goods:** Consumer goods companies benefit from integrating reduced-material packaging to address both economic and environmental pressures.
- **Sustainable Materials:** The sustainable materials industry is innovating to provide alternatives that reduce traditional resource usage in packaging.

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