# London-Based Glass Lift Viewpoints Ralph Appelbaum Designs the Lift 109 Viewpoint in Battersea By Amy Duong | Published 2022-11-21 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/lift-109 References: [dezeen](https://www.dezeen.com/2022/11/19/glass-lift-109-viewpoint-battersea-power-station-chimney/) & [dezeen](https://www.dezeen.com/tag/wilkinson-eyre/)  London's Battersea Power Station has been undergoing many new [architectural and design updates](https://www.trendhunter.com/trends/flat-iron-house) and the latest to join is the Lift 109 Viewpoint. This is designed by [Ralph Appelbaum Associates](https://www.trendhunter.com/trends/pure-exhibition) and it is seen at the top of the newly rebuilt station. It was also revamped with the help of the architectural studio WilkinsonEyre. It boasts the name Lift 109 as the lift takes visitors exactly 109 meters up in the air to see the city and power station. It opened last week, and Phillip Tefft speaks about the new attraction. He states, "It is a captivating, narrative-led journey that immerses visitors in the power of Battersea and transports them upwards into the light, emerging from the chimney top to an astonishing [panoramic view](https://www.trendhunter.com/trends/cn-tower-renovation)." Image Credit: WilkinsonEyre ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 41% | Activity: 38% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Architectural Tourism:** Glass lift viewpoints offer a new immersive and captivating perspective for architectural tourism. - **Vertical Transport:** Advancements in vertical transport technology such as glass lifts are increasing demand for unique and innovative designs. - **Narrative-led Experiences:** The use of storytelling techniques in design and architecture is creating a new type of immersive and interactive experience. ### Where This Applies - **Tourism and Hospitality:** The tourism and hospitality industry can capitalize on the trend of architectural tourism by offering unique and dynamic experiences. - **Vertical Transportation:** The vertical transportation industry has an opportunity to explore new technologies and designs for innovative and captivating experiences. - **Design and Architecture:** The design and architecture industry can utilize narrative-led and immersive experiences to elevate traditional structures and landmarks into modern attractions. ## Related on Trend Hunter - [London-Based Garden Roofscapes](https://www.trendhunter.com/trends/roof-garden.md) - [Curved London Office Buildings](https://www.trendhunter.com/trends/50-electric-boulevard.md) - [Brutalist-Inspired Apartment Redesigns](https://www.trendhunter.com/trends/studio-est.md) - [Updated Tech-Brand Store Locations](https://www.trendhunter.com/trends/battersea-power-station-1.md) - [Modern Glass Home Elevators](https://www.trendhunter.com/trends/the-homelift.md) - [Captivating Viewpoint-Integrated Exhibitions](https://www.trendhunter.com/trends/portlantis.md) - [Tech-Base Workspace Designs](https://www.trendhunter.com/trends/foster-partners4.md) - [Remote Viewing Pavilions](https://www.trendhunter.com/trends/telepresence-observation-pavilion.md) - [Vibrantly Pink Skelter Installations](https://www.trendhunter.com/trends/stay-playful.md)