# Rainbow-Inspired Eye Palettes Too Faced Unveiled a Colorful Eye Palette Called 'Life's a Festival' By Riley von Niessen | Published 2018-04-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lifes-a-festival References: [toofaced](https://www.toofaced.com/shop/eyes/eye-shadow-palettes/lifes-a-festival-unicorn-palette/90672.html?cgid=eye-shadow-palettes#start=1) Prior to Coachella and the many other music festivals that are set to fill the spring and summer, Too Faced released a range of colorful products that are ideal to sport at such events, including its 'Life's a Festival' [eyeshadow palette](https://www.trendhunter.com/trends/coffee-kitten). The palette is currently available from the Too Faced website, as well as from retailers like [Ulta](https://www.trendhunter.com/trends/urban-decay-1) for $42 USD. A total of 12 shades are included in the stunning rainbow-shaped case, which range from light hues of peach and pink, to a deep magenta and turquoise. Although the vast majority of the shades are [shimmery](https://www.trendhunter.com/trends/swirld), there's a couple matte shades as well, which are great to use in combination with the others for a statement look. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 39% | Activity: 9% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Festival Beauty Products:** Opportunity to develop a range of bold, colorful and glittery beauty products for music festival season. - **Rainbow Makeup:** Opportunity to create makeup ranges inspired by the colors of the rainbow. - **Multicolor Beauty Tools:** Opportunity to launch beauty tools with multi-colored designs or finishes. ### Industries Being Reshaped - **Cosmetics:** Cosmetic brands can leverage this trend by launching rainbow-inspired limited edition collections or permanent ranges. - **Fashion:** Fashion brands can collaborate with beauty brands to launch makeup collections inspired by their clothing lines. - **Accessories:** Accessory brands can launch rainbow-colored brushes, sponges, and other beauty tools for makeup application. ## Related on Trend Hunter - [Pride Eyeshadow Launches](https://www.trendhunter.com/trends/pride-eyeshadow-vault.md) - [Harmonious Eyeshadow Combinations](https://www.trendhunter.com/trends/palettes-of-beautifying-eye-trends.md) - [Ultra-Blendable Shimmery Eyeshadows](https://www.trendhunter.com/trends/beauty-bento.md) - [Bold Limited Edition Palettes](https://www.trendhunter.com/trends/mini-color-shifter-strange-botanicals.md) - [Fragrance-Inspired Luxury Cosmetics](https://www.trendhunter.com/trends/rose-exposed-eye-colour-quad.md) - [Peach-Inspired Makeup Series](https://www.trendhunter.com/trends/sweet-peach.md) - [Vibrant Pride Month Makeup](https://www.trendhunter.com/trends/beam-bright-rainbow-highlighter.md) - [Y2K-Inspired Eyeshadow Palettes](https://www.trendhunter.com/trends/y2kinspired-eyeshadow-palette.md) - [Thematic Holiday Makeup Lines](https://www.trendhunter.com/trends/treatinspired-holiday-2025-collection.md)