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# Cute Complimentary Street Art
This Life-Affirming Art Demonstrates the Kindness of Strangers

By  | Published 2013-06-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/lifeaffirming-art
References: [laughingsquid](http://laughingsquid.com/positive-affirmation-stenciled-street-art-in-venice-california/)

The managing editor of Laughing Squid Rusty Blazenhoff recently posted a series of life-affirming art that she found spray painted on the pavement around Venice, California. Each of these pieces of [street art](https://www.trendhunter.com/trends/enigmatic-graffiti) gives passersby a delightful compliment to help them get along with their day. One piece declares that the viewer is "perfect," while another says: "You are my reason to smile." Several others provide equally fun compliments that are sure to put a smile on the face of anyone who sees them.

This series of anonymous work is an [adorable example](https://www.trendhunter.com/trends/sharing-your-kindness) of the [kindness of strangers](https://www.trendhunter.com/trends/soothe1). Although the anonymous artist doesn't know any of his/her grateful viewers, he/she still took the time to create something to better the days of countless people. Hopefully the artist will reveal why exactly he/she wanted to surprise pedestrians with a little pick-me-up, but for now it's lovely just to think about their existence as a way to make the world just a little bit happier.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 93% | Activity: 83% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Graffiti](https://www.trendhunter.com/graffiti)

## Key Themes

### Key Themes Behind This Trend

- **Complimentary Street Art:** Street artists are creating art that uplifts and inspires individuals on the go, generating opportunities for companies to use interactive art as a marketing tool.
- **Anonymous Art:** Anonymous street art demonstrates the power of the absence of ego in shaping culture and inspiring others, which could be a disruptive innovation opportunity for companies aiming to achieve social good.
- **Kindness as Art:** Acts of kindness are being integrated into artwork, offering a unique way to spread positivity and inspire individuals, creating an opportunity for companies to engage with consumers through philanthropy.

### Where This Applies

- **Art & Design:** Incorporating street art into campaigns is a way companies can connect with people, especially in urban areas, and inspire them to interact with their products in a creative way.
- **Pharmaceuticals:** Pharmaceutical companies can use this trend in marketing campaigns for products that help people deal with stress and anxiety.
- **Social Media:** Using the power of social media platforms to spread uplifting and inspirational art could generate increased engagement for users and advertisers alike.

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