# Fantasy-Filled Boutiques Lies Maculan's ‘Dream Shop' is Trippy By Luisa Amanda Gomes | Published 2010-03-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/lies-maculan-dream-shop References: [refinery29](http://www.refinery29.com/chelseas-new-dream-shop-new-york.php) & [liesmaculan](http://www.liesmaculan.com/) Lies Maculan's '[Dream Shop](https://www.trendhunter.com/trends/dream-house)' is the Austrian artist's [pop-up art exhibition](https://www.trendhunter.com/trends/just-like-heaven-art-exhibition), much like the [pop-up shops](https://www.trendhunter.com/trends/celines-zhangyuan-popup) that you may have run into. Inspired by the dreams that commonly haunt the subconscious, his pop-up art exhibit houses more than 100 fantasies and desires for your viewing pleasure. Lies Maculan has photographed objects on shelves and then placed the life-size prints onto aluminum stands. So, if you were to get the chance to step into 3,000-square-foot boutique you would get to view many giant cabinets of curiosities. Isn't this a boutique that you'd love to check out? ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 69% | Activity: 68% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### What Makes This Trend Stand Out - **Pop-up Art Exhibitions:** The trend towards pop-up art exhibitions creates opportunities for artists to showcase their work and engage with audiences in unique and unconventional spaces. - **Dream-inspired Art:** The trend towards dream-inspired art creates opportunities for artists to explore the subconscious, challenge conventional art forms, and engage with audiences on a deeply personal level. - **Giant Cabinets of Curiosities:** The trend towards giant cabinets of curiosities creates opportunities for innovative retail experiences that blur the lines between art and commerce and offer customers a chance to explore their own fantasies and desires. ### Sectors Adopting This - **Artistic Retail:** The artistic retail industry has the opportunity to create immersive and interactive experiences that cater to customers seeking unique and unconventional shopping experiences. - **Art and Design:** The art and design industry has the opportunity to push the boundaries of traditional art forms and explore new ways to engage with audiences through dream-inspired art and other unconventional approaches. - **Hospitality and Events:** The hospitality and events industry has the opportunity to incorporate pop-up art exhibitions and giant cabinets of curiosities into their offerings, creating unforgettable experiences and engaging with customers on a deeper level. ## Related on Trend Hunter - [Surrealist Pop-Up Installations](https://www.trendhunter.com/trends/surrealist-popup.md) - [Surrealist Pink Pop-Ups](https://www.trendhunter.com/trends/the-unreal-popup-shop.md) - [Abstract Fantasy Home Exhibitions](https://www.trendhunter.com/trends/abstract-fantasy-home.md) - [Material-Accented Dreamscape Exhibits](https://www.trendhunter.com/trends/dreamscape-exhibit.md) - [Sculptural Mall Dreamscape](https://www.trendhunter.com/trends/unbounded-sanctuary.md) - [Anniversary-Celebrating Pop-Up Stores](https://www.trendhunter.com/trends/bodyscape-installation.md) - [Kaleidoscopic Dream Exhibits](https://www.trendhunter.com/trends/dreamachine.md) - [Faux Food Pop-Ups](https://www.trendhunter.com/trends/moma-mart.md) - [Liveable Artful Pop-Up Installations](https://www.trendhunter.com/trends/julie-cloos-mlsgaard.md)