# Playful Phone Websites This Site Advertises the LG Friends with Quirky Games By Laura McQuarrie | Published 2016-04-20 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/lg-friends References: [adsoftheworld](http://adsoftheworld.com/media/online/lg_electronics_lg_g5_friends_website) & [lg](http://www.lg.com/global/g5-play-more) [LG](https://www.trendhunter.com/trends/lg-laundry-love-lab) 'Friends' is the name of the new plug-and-play accessories collection for the LG's [G5](https://www.trendhunter.com/trends/hagie-sts-sprayers-my2025) phone. These smartphone add-ons can now be purchased online from LG G5’s Friends Marketplace. In order to promote this new accessory line and show that life is more fun with Friends, LG created a quirky website to go along with these accessories. The site features a split-screen interface where a user picks a phone from one side and a toy on the other. Once a pair has been decided on, site visitors are able to launch a number of [in-browser games](https://www.trendhunter.com/trends/best-website-games) inspired by the matches. This offbeat LG website is highly shareable and offers a lighthearted take on memes that will appeal to young audiences who want to be entertained. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 37% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### What Makes This Trend Stand Out - **Plug-and-play Accessories:** Opportunity for creating innovative smartphone add-ons that enhance user experience and convenience. - **Quirky Websites:** Opportunity for creating unique and interactive websites that engage users and promote products. - **In-browser Games:** Opportunity for developing fun and immersive games that can be played directly in a web browser. ### Sectors Adopting This - **Mobile Accessories:** Disruptive innovation opportunity to create a new market for plug-and-play smartphone accessories. - **Marketing and Advertising:** Disruptive innovation opportunity to explore creative and unconventional ways to promote products. - **Gaming:** Disruptive innovation opportunity to develop new gaming experiences that can be accessed and enjoyed online. ## Related on Trend Hunter - [Nostalgic Handheld Gaming Phones](https://www.trendhunter.com/trends/young-entertainer.md) - [Casual Tap Games](https://www.trendhunter.com/trends/flappy-buddy.md) - [Laundry Machine Matchmakers](https://www.trendhunter.com/trends/lg-laundry-love-lab.md) - [Phone-Inspired Card Games](https://www.trendhunter.com/trends/game-of-phones-1.md) - [Practical Accessibility-Focused Tech Products](https://www.trendhunter.com/trends/accessibilityfocused-products.md) - [Wacky Design Smartphones](https://www.trendhunter.com/trends/playful-phone-experimentation.md) - [Collaboration Artistic Smartphone Cases](https://www.trendhunter.com/trends/samsung-galaxy-accessories.md) - [Interactive Gaming Phone Cases](https://www.trendhunter.com/trends/gaming-phone-case.md) - [Interactive Game Advertisements](https://www.trendhunter.com/trends/samsung-ads-gamebreaks.md)