# Smart Sleep-Aid Earbuds LG Breeze is a Sleep-Tech Innovation at CES 2023 By Laura McQuarrie | Published 2023-01-04 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/lg-breeze References: [zdnet](https://www.zdnet.com/article/ces-2023-lg-breeze-earbuds-innovate-for-a-better-nights-sleep/)  Those who want to enjoy better nights of rest will benefit from one of the newest innovations unveiled by [LG Electronics](https://www.trendhunter.com/trends/aipowered-invehicle-solutions), LG Breeze, which debuted at the Consumer Electronics Show in Las Vegas. This smart sleep-aid technology was developed in partnership with SleepWave Company and LG Breeze takes the form of [in-ear wireless earphones](https://www.trendhunter.com/trends/somnipods-3) to help people track and improve their sleep patterns using [brain wave-sensing technology](https://www.trendhunter.com/trends/mw75-neuro). These CES 2023 earbuds make the most of built-in sensors to keep tabs on a user's brain waves throughout the night, including precise details on how much time is spent during different sleep phases. Additionally, the sleep-tech device helps users fall asleep by playing sounds (lullabies and soothing sounds of nature) in response to brain wave activity. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 93% | Activity: 94% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Sleep Tracking Technology:** The development of sleep-tracking technology and the integration of it into consumer tech presents opportunities for companies to create innovative sleep products. - **Brainwave-sensing Devices:** The rise of brainwave-sensing devices offers opportunities for companies to improve sleep quality and overall health through technology. - **Smart Earbuds:** The emergence of smart earbuds, specifically for sleep tracking and aid, presents opportunities for companies to expand their product lines and reach new markets. ### Who This Affects Most - **Consumer Electronics:** Consumer electronics companies can integrate sleep tracking and aid technology into their product lines to appeal to health-conscious consumers and differentiate themselves from competitors. - **Health and Wellness:** Technology companies in the health and wellness industry can develop brainwave-sensing devices and sleep-tracking technology to improve sleep quality and overall health. - **Audio Technology:** Audio technology companies can create smart earbuds that cater specifically to sleep tracking and aid, allowing them to tap into a new market and expand their product offerings. ## Related on Trend Hunter - [Sleep Tech Earbuds](https://www.trendhunter.com/trends/birdzzz.md) - [EEG-Powered Sleeping Earbuds](https://www.trendhunter.com/trends/nextsense-smartbuds.md) - [Sleep-Focused Brainwave-Monitoring Personal Devices](https://www.trendhunter.com/trends/lumisleep.md) - [Sleep-Specific Headphones](https://www.trendhunter.com/trends/kokoon-1.md) - [Sleep-Tracking Home Appliances](https://www.trendhunter.com/trends/asleep.md) - [Advanced Sleep-Enhancing Earbuds](https://www.trendhunter.com/trends/for-me-buds.md) - [Comfortable Sleep-Optimizing Earbuds](https://www.trendhunter.com/trends/soundcore-sleep-a20-earbuds.md) - [Sleep-Enhancing Earbud Apps](https://www.trendhunter.com/trends/calm-ozlo.md) - [AI-Powered Smart Sleep Headbands](https://www.trendhunter.com/trends/aipowered-smart-sleep-headband.md)