# Customized Finishings Off-Road SUVs The Lexus LX 600 Offroad SUV is Tuned by Jaos By Michael Hemsworth | Published 2022-01-28 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/lexus-lx-600-offroad-suv References: [blessthisstuff](https://www.blessthisstuff.com/stuff/vehicles/cars/lexus-lx-600-offroad-suv/) & [lexus](https://www.lexus.com/models/LX)  The Lexus LX 600 Offroad SUV has been unveiled by the automotive brand as a beastly transportation solution for adventurous drivers in search of an ultra-rugged way to get around in demanding environments. The vehicle has been developed in collaboration with Japan-based SUV tuner Jaos, and features front and rear skids along with fenders that lend the car a rugged appearance. The vehicle is paired with door handle protectors along with a tail cutter, 20-inch wheels that are covered in a titanium gold finish and Toyo Open Country tires for all-terrain driving. The Lexus LX 600 Offroad SUV is powered by a twin-turbo 3.5-liter V6 engine that will deliver 409-horsepower with 479lb-ft of torque to all four wheels through a 10-speed automatic transmission. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 74% | Activity: 44% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Off-road Adventure Vehicles:** Opportunity to develop and market more heavy-duty customized vehicles for adventurous off-roading. - **Collaborative Design for Specialized Markets:** Collaboration between automotive and off-road vehicle modification companies can lead to the creation of specialized cars for niche markets. - **Luxury Off-road Vehicles:** Opportunity to tap into the growing demand for high-end off-road vehicles for adventurous customers. ### Who This Affects Most - **Automotive:** Opportunity for automotive companies to collaborate with specialized vehicle modification companies to tap into niche markets. - **Custom Vehicle Modification:** Opportunity for the custom vehicle modification industry to expand their market by collaborating with automotive companies to create specialized products. - **Luxury Goods:** Opportunity for luxury goods companies to enter the expanding market of high-end off-road vehicles for adventurous customers. ## Related on Trend Hunter - [Off-Road OEM-Modified SUVs](https://www.trendhunter.com/trends/lexus-lx-600-alpine-lifestyle.md) - [Luxury Overlanding SUVs](https://www.trendhunter.com/trends/2024-lexus-gx-550-overtrail-aap-sema-build.md) - [Color-Changing Outdoor SUV Concepts](https://www.trendhunter.com/trends/600-premium-aap-build.md) - [Off-Road Luxury SUVs](https://www.trendhunter.com/trends/gx550-overtrail.md) - [Luxury Off-Road SUVs](https://www.trendhunter.com/trends/2025-lexus-gx-550.md) - [Hydrogen-Powered Off-Road Vehicles](https://www.trendhunter.com/trends/lexus-rov.md) - [Waterproofed Hybrid SUV Models](https://www.trendhunter.com/trends/lexus-lx-700h.md) - [Customized Off-Road Vehicle Designs](https://www.trendhunter.com/trends/toyota-lc250-prado-urnieta-ultimate-4x4.md) - [Angular Trail-Ready SUV Models](https://www.trendhunter.com/trends/2024-lexus-gx.md)