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# Dollar Store Skincare Ranges
Levitate Beauty is Arriving at Family Dollar for a Low Cost

By Michael Hemsworth | Published 2023-10-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/levitate-beauty
References: [storebrands](https://storebrands.com/new-skin-care-line-rolling-family-dollar-stores) & [innovativebeautygroup](https://innovativebeautygroup.com/)

The Levitate Beauty skincare range has been created by the [Innovative Beauty Group's](https://www.trendhunter.com/trends/crown-hair-society) (IBG) Brand Incubator in partnership with [Family Dollar](https://www.trendhunter.com/trends/doop-by-lidl) as a series of accessible skincare products. The skincare range includes nine products in all that are priced ranging from just $4 to $7 each, and will arriving at more than 8,000 Family Dollar locations starting this month. The products include cleansers, masks, serums, moisturizers and more that are each focused on achieving a luxury skincare experience at a low-cost price point.

Vice President of Private Brands at Family Dollar Trusha Patel-Aleks commented on the Levitate Beauty skincare range saying, "Introducing the Levitate Beauty line exclusively to Family Dollar stores is an exciting and meaningful step in expanding our beauty offerings. We are thrilled to provide our customers with a full range of premium skincare at a value without sacrificing ingredients or experience.”

## Trend Insights (Trend Hunter)

- Score: 7.1/10
- Popularity: 97% | Activity: 99% | Freshness: 18%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Accessible Skincare Products:** The Levitate Beauty skincare range offers a series of affordable skincare products, providing customers with accessible options for their skincare needs.
- **Luxury Skincare at Low Cost:** Levitate Beauty's range of cleansers, masks, serums, moisturizers, and more focuses on delivering a luxury skincare experience at an affordable price point.
- **Expansion of Beauty Offerings:** The introduction of the Levitate Beauty line at Family Dollar stores represents an expansion of the store's beauty offerings, enabling customers to access a full range of premium skincare products.

### Where This Applies

- **Retail:** The Levitate Beauty skincare range being available at Family Dollar locations highlights the retail industry's interest in providing affordable and accessible skincare options to consumers.
- **Beauty:** Levitate Beauty's collaboration with Family Dollar demonstrates the beauty industry's drive to create and promote affordable luxury skincare products for a wider consumer base.
- **Private Branding:** The introduction of the Levitate Beauty line exclusively at Family Dollar showcases the private branding industry's ability to collaborate and offer high-quality skincare products at affordable prices.

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