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# Charitable Guitar Teleases
Gibson Partners with Rick Beato for a New Les Paul Special Double Cut

By Kalin Ned | Published 2023-09-05 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/les-paul-special-double
References: [youtube](https://www.youtube.com/watch?v=IH9zibAShB4) & [gibson](https://www.gibson.com/en-US/Electric-Guitar/Rick-Beato-Les-Paul-Special-Double-Cut/Sparkling-Burgundy-Satin)

![Charitable Guitar Teleases](https://cdn.trendhunterstatic.com/thumbs/514/les-paul-special-double.jpeg)

Gibson's collaboration with Rick Beato on the [Les Paul Special Double Cut](https://www.trendhunter.com/trends/classic-electric-guitar-models) is an exciting venture that combines the expertise of a renowned musician, educator, and [YouTube](https://www.trendhunter.com/trends/red-nose-day) personality with the iconic Gibson brand. This new guitar, available in Sparkling Burgundy, showcases Rick Beato's passion for quality instruments and his dedication to music education. He has pledged to donate all of his royalties from the sale of the Les Paul Special Double Cut to [Save The Music Foundation—an](https://www.trendhunter.com/trends/barbet-1) organization that provides instruments to schools and community projects.

The Gibson x Rick Beato Les Paul Special Double Cut features a double cutaway body that is slightly thinner than usual. This promises to enhance comfort and playability. The inclusion of a Tune-O-Matic bridge and Stop Bar tailpiece promises excellent sustain and easy intonation adjustment, while the dual P-90 pickups deliver classic Les Paul Special tones.

Image Credit: Gibson

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 29% | Activity: 6% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Charity](https://www.trendhunter.com/charity)

## Key Themes

### Why This Trend Is Growing

- **Musical Instrument Collaboration:** The collaboration between Gibson and Rick Beato on the Les Paul Special Double Cut highlights the trend of musicians and brands joining forces to create unique instruments.
- **Innovative Guitar Design:** The double cutaway body and thinner design of the Gibson x Rick Beato Les Paul Special Double Cut exemplify the trend of guitar manufacturers experimenting with new designs for enhanced comfort and playability.
- **Philanthropy in Music:** Rick Beato's donation of all royalties from the sales of the Les Paul Special Double Cut to Save The Music Foundation demonstrates a growing trend of musicians and brands supporting charitable organizations in the music industry.

### Industries Being Reshaped

- **Musical Instruments:** The collaboration between Gibson and Rick Beato on the Les Paul Special Double Cut opens up opportunities for innovative partnerships and limited-edition releases in the guitar industry.
- **Design and Manufacturing:** The innovative design elements of the Gibson x Rick Beato Les Paul Special Double Cut present opportunities for guitar manufacturers to explore new approaches to body shape and construction techniques.
- **Music Education and Philanthropy:** Rick Beato's partnership with Save The Music Foundation through the sales of the Les Paul Special Double Cut sheds light on the potential for collaborations between musicians and charitable organizations to support music education initiatives.

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