# Botanical Breakdancer Gear The LeRoy Jenkins Summer 2013 Catalog is Pattern-Enriched By Jana Pijak | Published 2013-04-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/leroy-jenkins-summer-2013 References: [freshnessmag](http://www.freshnessmag.com/2013/03/21/leroy-jenkins-summer-2013-collection-lookbook-video/) & [pushitmagazine](http://www.pushitmagazine.com/news/leroy-jenkins-spring-summer-2013/) The LeRoy Jenkins Summer 2013 collection is showcased in the label's latest lookbook. The urban brand enlists street dancer, Storyboard P to star in the advertorial and accompanying video while sporting their botanically printed pieces. Embracing vibrant florals and pattern-enriched pairings, this distinctive collection features the perfect mix of sporty staples and refined looks. Whether sporting [bomber jackets](https://www.trendhunter.com/trends/day-3-capsule-2) and [statement tees](https://www.trendhunter.com/trends/de-la-soul-x-levis) or retro inspired collared shirts and distressed denim jackets, Storyboard P is effortlessly while showing off his impressive moves. The LeRoy Jenkins Summer 2013 video shoot and collection catalog proves youthful and edgy thanks to its mix of [urban camouflage](https://www.trendhunter.com/trends/skylrk-camo) and prim botanical patterns. Redefining streetwear, this menswear line marries aesthetics with practicality and comfort fit for a breakdancer with a flair for fashion. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 8% | Activity: 39% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Pattern-enriched Urban Fashion:** Opportunity for clothing brands to incorporate botanical prints and vibrant patterns into streetwear for a distinctive and edgy look. - **Sporty Staples and Refined Looks:** Opportunity to create a collection that combines sporty fashion pieces with refined and elegant designs. - **Redefining Streetwear:** Opportunity to revolutionize the streetwear market by marrying aesthetics with practicality and comfort. ### Sectors Adopting This - **Clothing and Apparel:** Opportunity for clothing brands to incorporate botanical prints and vibrant patterns into their designs. - **Fashion Photography and Videography:** Opportunity to create visually appealing advertisements and videos for fashion brands by collaborating with talented performers. - **Streetwear Retail:** Opportunity for retailers to cater to the growing demand for unique and edgy streetwear that combines sporty and refined elements. ## Related on Trend Hunter - [Boxy Botanical Outerwear](https://www.trendhunter.com/trends/garden-jacket.md) - [Nature-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/the-fruit-stand-1.md) - [Art-Infused Workwear](https://www.trendhunter.com/trends/nepenthes-capsule.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Artist-Inspired Sweaters](https://www.trendhunter.com/trends/lee-x-basquiat.md) - [Artful Camo Fashion](https://www.trendhunter.com/trends/skylrk-camo.md) - [History-Inspired Apparel Collections](https://www.trendhunter.com/trends/the-scorpion-the-frog.md) - [Graphic Tee Rap Tributes](https://www.trendhunter.com/trends/de-la-soul-x-levis.md) - [Mid-Summer Streetwear Launches](https://www.trendhunter.com/trends/when-the-smoke-clears-collection.md)