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# Hybrid Electro-Apparel
The Lernert and Sander Selfridges' Creations are Cross-Bred

By Amelia Roblin | Published 2010-09-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lernert-and-sander-selfridges
References: [blinkart](http://www.blinkart.co.uk/#) & [lernertandsander](http://www.lernertandsander.com/index.php?/projects/selfridges/)

Household objects become faux fashion in the Lernert and Sander Selfridges window installations. The wacky duo known for their offbeat and awesome art, design and music, have developed a line of [shoe appliances](https://www.trendhunter.com/trends/vans-future-clog) for the department store's display.

The Lernert and Sander Selfridges installation is in place to launch the store's new [Shoe Galleries](https://www.trendhunter.com/trends/dirty-looks). This [larger-than-life footwear](https://www.trendhunter.com/trends/unipaver) hilariously makes the mundane à-la-mode in a way that can no longer be useful.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 83% | Activity: 55% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Hybrid Electro-apparel:** The combination of technology and clothing creates a new trend in fashion with potential for disruptive innovation in the apparel industry.
- **Household Object Fashion:** Transforming everyday household items into fashion accessories creates a unique trend that has the potential to disrupt the fashion industry and open up opportunities for innovative designs.
- **Window Installation Art:** Using window installations as a form of artistic expression introduces a trend that can disrupt traditional advertising methods and create new opportunities for artists and designers.

### Where This Applies

- **Fashion Retail:** Bringing hybrid electro-apparel and household object fashion into retail stores presents a disruptive innovation opportunity for the fashion industry to create unique and technologically advanced products.
- **Art and Design:** The rise of window installation art opens up new possibilities for artists and designers to showcase their creativity and disrupt traditional art forms.
- **Home Appliance:** The integration of household objects into fashion accessories creates a potential market for home appliance companies to collaborate with fashion brands and develop innovative products.

## Related on Trend Hunter

- [Surrealist Pop-Up Installations](https://www.trendhunter.com/trends/surrealist-popup.md)
- [Playful Retail Pop-Up Installations](https://www.trendhunter.com/trends/the-joke-shop.md)
- [Chic Shoe Care Appliances](https://www.trendhunter.com/trends/shoe-styler.md)
- [Nature-Reconnecting Art Installations](https://www.trendhunter.com/trends/highwood-installation.md)
- [Dynamic Thigh-High Tech Sneakers](https://www.trendhunter.com/trends/voo-store-1.md)
- [Electric Truck Shoe Concepts](https://www.trendhunter.com/trends/footwear-project.md)
- [Hygienic Shoe Care Systems](https://www.trendhunter.com/trends/lg-styler-shoecare-and-shoecase.md)
- [Recycled Shoe-Made Furniture](https://www.trendhunter.com/trends/remix-maison.md)
- [Speaker Part-Garnered Art Installations](https://www.trendhunter.com/trends/new-craftmanship-a-new-world.md)
