<!-- canonical: https://www.trendhunter.com/trends/lemonade-studio -->
<!-- robots: noindex -->

# Illusory Retail Shops
The Lemonade Studio Shop boasts Mirrored Counters and Striped Surfaces

By Laura McQuarrie | Published 2018-05-16 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/lemonade-studio
References: [retaildesignblog.net](http://retaildesignblog.net/2018/05/11/lemonade-studio-shop-by-alpha-rkd-lova-munich-germany/) & [lemonadestudio.de](http://www.lemonadestudio.de/)

There are countless [retail store](https://www.trendhunter.com/trends/stocker-lee-architetti) that are designed with interiors that are as minimalist as possible, for the purposes of allowing the products being sold within them to stand out—but the Lemonade Studio shop in Munich, Germany boasts a [bold interior design](https://www.trendhunter.com/trends/miami-design-district) that is anything but simple.

A key feature of the space is the [hanging clothing rail](https://www.trendhunter.com/trends/acne-studios-flagship-stores), which is accented by a wavy yellow floor detail and backed by purple curtains that lead to the dressing rooms. Throughout the rest of the shop's interior, graphic black and white stripes dominate the walls and floor, while mirrored counters seem to blend into the space to create an illusion where "it is not immediately clear to you in which corner the room begins and ends."

Image Credit: Sohi Malih

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 88% | Activity: 84% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Bold Interior Design:** Disruptive innovation opportunity: Create retail spaces with unique and attention-grabbing interior designs to enhance the overall shopping experience.
- **Graphic Black and White Stripes:** Disruptive innovation opportunity: Integrate bold striped patterns in interior designs to create visually striking retail spaces.
- **Mirrored Counters:** Disruptive innovation opportunity: Use mirrored surfaces in retail spaces to create an illusion of spaciousness and seamless integration with the environment.

### Sectors Adopting This

- **Retail Design:** Disruptive innovation opportunity: Create innovative retail space designs that enhance customer engagement and create memorable experiences.
- **Fashion Retail:** Disruptive innovation opportunity: Experiment with unique interior designs in fashion retail stores to stand out among competitors and attract customers.
- **Interior Design:** Disruptive innovation opportunity: Introduce unconventional design elements, like bold stripes and mirrored surfaces, into interior design practices to create visually captivating spaces.

## Related on Trend Hunter

- [Elegantly Minimalist Retail Environments](https://www.trendhunter.com/trends/retail-environment.md)
- [Lightness-Themed Womenswear Boutiques](https://www.trendhunter.com/trends/one-by-one-1.md)
- [Minimally Designed Store Openings](https://www.trendhunter.com/trends/selfportrait-store.md)
- [Gallery-Like Retail Floors](https://www.trendhunter.com/trends/globus-basel.md)
- [Dynamic Organic Store Displays](https://www.trendhunter.com/trends/la-manso.md)
- [All-White Contemporary Retail Designs](https://www.trendhunter.com/trends/white-is-good-shop.md)
- [Retail Design Landmarks](https://www.trendhunter.com/trends/d142.md)
- [Contemporary Material Exhibition Spaces](https://www.trendhunter.com/trends/material-exhibition-space.md)
- [Flagship Store Designs](https://www.trendhunter.com/trends/stocker-lee-architetti.md)
