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# Park-Promoting Ice Teas
The Colteryahn Lemonade Ice Tea Promotes Allegheny County Parks

By Rahul Kalvapalle | Published 2014-10-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lemonade-ice-tea
References: [post-gazette](http://www.post-gazette.com/local/region/2014/09/19/New-Colteryahn-tea-promotes-Allegheny-County-parks/stories/201409190017) & [colteryahndairy](http://www.colteryahndairy.com/products.html)

This lemonade ice tea is produced by the Colteryahn Dairy and comprises 50% lemonade and 50% ice tea. It was produced by Colteryahn Dairy's 'Burgh Tea' line. Aside from giving buyers delicious refreshment, this [ice tea's label](https://www.trendhunter.com/trends/chagee) includes photos of the North Park boathouse, Hartwood Acres mansion and other local attractions.

The label for The Burgh 50/50 Iced-Tea Lemonade even includes a $2 discount coupon for admission to Allegheny County's pools, golf courses, ice rinks and ski slopes.

This [lemonade ice tea is available](https://www.trendhunter.com/trends/hop-wtr-iced-tea-lemonade1) for purchase at CoGo's as well as other retailers, and sells for about $1.29 per bottle. While the product brings together the most delicious and refreshing aspects of [lemonade and ice tea](https://www.trendhunter.com/trends/iqmix-iced-tea-lemonade), the end goal is to encourage people to use the county's parks.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 14% | Activity: 35% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Park-promoting Beverages:** Opportunity for beverage brands to promote park use through their products.
- **Local Attraction Labeling:** Opportunity for brands to feature local attractions on their product labels, enhancing regional identity and promoting tourism.
- **Discount Incentives:** Opportunity for brands to promote public spaces and recreational areas with discount coupons added to their product packaging.

### Where This Applies

- **Beverage Industry:** There is an opportunity for the beverage industry to enhance their product value by promoting public recreational areas through their products.
- **Tourism Industry:** The use of local attraction labeling provides an opportunity for the tourism industry to attract visitors to their region's landmarks and places of interest.
- **Retail Industry:** The use of discount incentives on product packaging provides an opportunity for the retail industry to promote the use of public recreational facilities and attract new customers.

## Related on Trend Hunter

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