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# Gut Health-Supporting Lemon Beverages
Raw Generation Debuted the New Lemon Squeeze Lemonade Range

By Grace Mahas | Published 2020-07-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lemon-squeeze-lemonade
References: [rawgeneration](https://www.rawgeneration.com/products/lemon-squeeze)

Raw Generation—the beloved wellness brand renowned for its 100% raw, plant-based and vegan [cold-pressed juices](https://www.trendhunter.com/trends/sparkling-wellness-refreshers), produce boxes, and more—recently expanded its portfolio with the introduction of the new Lemon Squeeze Lemonade range. Made with clean, simple ingredients including raw honey, lemon juice, and Vitamin C, the new beverage line up takes a refreshing twist on the classic summer drink.

The flavor lineup consists of Spicy Jalapeño Lemonade, Strawberry Lemonade, and Pineapple Mint Lemonade, and due to the health-focused ingredients, each drink offers tremendous health benefits including improved [gut health](https://www.trendhunter.com/trends/killer-fruit), anti-inflammatory properties, and a strengthened immune system. The new range is the perfect addition to make a [guilt-free homemade cocktail](https://www.trendhunter.com/trends/azzero), simply add a splash to your spirit.

Consumers can get their hands on the new Lemon Squeeze Lemonade range online.

Image Credit: Raw Generations

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 35% | Activity: 61% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Beverages:** Opportunity for disruptive innovation in creating more varieties of gut health-supporting lemonades using plant-based ingredients.
- **Functional Beverages:** Opportunity for disruptive innovation in developing functional lemonades with specific health benefits, such as anti-inflammatory properties and immune system support.
- **Health-conscious Cocktails:** Opportunity for disruptive innovation in the creation of guilt-free cocktails using gut health-supporting lemonades as a key ingredient.

### Industries Being Reshaped

- **Wellness:** Opportunity for disruptive innovation in the wellness industry by expanding the offerings of gut health-supporting lemonades.
- **Beverage:** Opportunity for disruptive innovation in the beverage industry by developing and marketing functional lemonade products with improved gut health benefits.
- **Hospitality:** Opportunity for disruptive innovation in the hospitality industry by incorporating health-conscious cocktails made with gut health-supporting lemonades into their menus.

## Related on Trend Hunter

- [Lemonade-Infused Berry Kombucha](https://www.trendhunter.com/trends/berry-lemonade-1.md)
- [Spirulina-Infused Lemonades](https://www.trendhunter.com/trends/spirulina-infused-lemonade.md)
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- [Zesty Kombucha Refreshments](https://www.trendhunter.com/trends/healthade-ginger-lemon-berry.md)
- [Iced Tea Lemonade Kombuchas](https://www.trendhunter.com/trends/iced-tea-lemonade-kombucha.md)
