# Fruit-Themed Donuts Krispy Kreme is Bringing Back Lemon Glaze and a Fruit-Inspired Collection By Laura McQuarrie | Published 2019-04-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/lemon-glaze References: [businesswire](https://www.businesswire.com/news/home/20190417005023/en/Tastes-Summer-Arrive-KRISPY-KREME%C2%AE-Return-Lemon) & [krispykreme](https://www.krispykreme.com/lemon-glaze) For just one week only, [Krispy Kreme](https://www.trendhunter.com/trends/popsicle-1) will be welcoming back its Lemon Glaze donut and its return will be followed by an all-new, colorful collection of fruit-themed donuts. While the Lemon Glaze donut pairs the taste of the zesty citrus fruit with Krispy Kreme’s signature sweet glaze, the [summertime fruit-inspired donut collection](https://www.trendhunter.com/trends/summer-donut) introduces bright new flavors like pineapple, key lime and strawberry. Like the Lemon Glaze donut, the Key Lime donut plays with a balance of tart and sweet flavors, while the Pineapple donut puts a tropical twist on Krispy Kreme’s classic donut creations. The bright, colorful and summery Fruit-Inspired Collection is especially photo-worthy, as each of these fun new treats is decorated like the fruit it takes flavor inspiration from and boasts a flavorful filling. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 54% | Activity: 57% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Fruit-inspired Donut Collections:** There is an opportunity for bakeries and food companies to create fruit-inspired donut collections that offer unique and flavorful options for customers. - **Photo-worthy Food:** Businesses in the food industry can focus on creating visually appealing and Instagram-friendly food items to cater to the growing trend of sharing food photos on social media. - **Balancing Tart and Sweet Flavors:** There is potential for innovative food companies to create products that strike a perfect balance between tart and sweet flavors, offering a unique taste experience. ### Where This Applies - **Bakery:** Bakeries can explore the trend of fruit-themed donut collections to attract customers and offer a variety of delicious options. - **Food and Beverage:** The food and beverage industry has the opportunity to tap into the trend of photo-worthy food items by creating aesthetically pleasing and Instagram-friendly products. - **Confectionery:** Confectionery companies can experiment with the trend of balancing tart and sweet flavors to create innovative and enticing treats. ## Related on Trend Hunter - [Berry-Themed Donut Lineups](https://www.trendhunter.com/trends/krispy-kreme-pick-of-the-patch.md) - [Summery Mixed Berry Donuts](https://www.trendhunter.com/trends/mixed-berry-glazed-doughnut.md) - [Ice Cream Truck-Inspired Donuts](https://www.trendhunter.com/trends/popsicle-1.md) - [Fruity Cereal Milk Donuts](https://www.trendhunter.com/trends/krispy-kreme-x-fruity-pebbles-milk.md) - [Cheesecake-Inspired Donut Ranges](https://www.trendhunter.com/trends/craving-cheesecake-collection.md) - [Cafe-Inspired Seasonal Donuts](https://www.trendhunter.com/trends/krispy-kreme-flavors-of-fall.md) - [Seasonal Fall Donut Collections](https://www.trendhunter.com/trends/golden-harvest-collection.md) - [Fall-Ready Donut Collections](https://www.trendhunter.com/trends/autumns-orchard-collection.md) - [Autumnal Fair Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-fall-fair.md)