# City Smoking Editorials The Leigh Lezark Urban July/August 2011 is Cigarette Smooth By Jordan Sowunmi | Published 2011-08-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/leigh-lezark-urban-july-august-2011 References: [fashiongonerogue](http://fashiongonerogue.com/leigh-lezark-peter-ash-lee-urban-julyaugust-2011/) & [urbanmagazine.it](http://www.urbanmagazine.it/TistituzionaleI107.html) Maybe it's just me, but looking through the Leigh Lezark Urban July August 2011 editorial makes me want to get off my ass and get to a [gritty urban city center](https://www.trendhunter.com/trends/back-to-the-city) as soon as possible. Shot by accomplished New York City photographer Peter Ash Lee, the Leigh Lezark Urban July August 2011 editorial is the epitome of big city cool. Lezark is a DJ, a model, and member of the major promoter/DJ trio the Misshapes. In this shoot, she effortlessly effuses the Big [Apple](https://www.trendhunter.com/trends/lil-squatch) swagger that men and women around the world spend years trying to emulate. Lezark is a veteran of major fashion editorials. She has appeared on the cover or inside the pages of publications like V Magazine, Nylon, New York Magazine, and Vanity Fair. My favorite capture of the editorial features Lezark outside in a genuine boho-uniform -- [jean jacket](https://www.trendhunter.com/trends/fall-2025-denim-collection), bangs, and black onesie -- looking downwards in a dejected and disaffected manner. The shot perfectly encapsulates the smokin' hot swagger that the editorial is built on. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 71% | Activity: 49% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Urban Fashion:** Disruptive innovation opportunities can be found in creating sustainable and eco-friendly urban fashion designs. - **City Cool:** Opportunities for disruptive innovation lie in developing innovative city experiences that capture the essence of urban cool and authenticity. - **Gritty Aesthetics:** There is potential for disruptive innovation in providing urban-inspired products and services that embrace gritty aesthetics, appealing to consumers seeking an edgier lifestyle. ### Sectors Adopting This - **Fashion:** The fashion industry can explore disruptive innovation by incorporating urban-inspired designs and sustainable practices into their collections. - **Hospitality:** In the hospitality industry, there are disruptive innovation opportunities in creating urban-themed hotel experiences that offer a gritty and authentic atmosphere. - **Photography:** Disruptive innovation can be pursued in the field of photography by offering urban-themed photoshoots that capture the gritty aesthetics and cool vibe of city life. ## Related on Trend Hunter - [Effortless Urban Campaigns](https://www.trendhunter.com/trends/knys-fall-2025.md) - [City-Themed Luxury Fashion Campaigns](https://www.trendhunter.com/trends/back-to-the-city.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Wavy Smoke Wear Collections](https://www.trendhunter.com/trends/stylish-smoke-wear.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [New York-Centric Campaigns](https://www.trendhunter.com/trends/bergdorf-goodmans.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Elevated Basics Collections](https://www.trendhunter.com/trends/aaron-levine.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)