# $14,000 Cameras The Leica M7 Hermes Edition Costs as Much as a Car By wang fangqing/ Frances Wang | Published 2010-02-08 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/leica-hermes-m7 References: [gizmodo](http://gizmodo.com/5406164/leica-m7-hermes-edition-your-bank-account-cant-handle-this-gorgeousness) & [itechmetro](http://www.itechmetro.com) Paris-based luxury fashion house Hermes continues to work on cross-branding. The recent partner is the high-end German camera manufacturer [Leica](https://www.trendhunter.com/trends/leica-mp-unique-gold) Camera AG, which decided to add some glamour into its M7 model with the Leica M7 Hermes Edition. The M7 Hermes Edition features the classic Leica SUMMILUX-M 35 mm f/1.4 ASPH wide-angle lens, a heavy treat for those that are extremely picky on speed and accuracy. It also attaches a genuine shoulder belt from Hermes. Available in low-key khaki, or “etoupe,” and the Hermes’ trademark orange, the Leica M7 Hermes Edition carries a price tag as high as US $14,400, compared with $5,000 for the standard M7. Just a reminder—M7 is a very classic *FILM* camera. To make this gorgeous modern antique even more unavailable, Leica said there are only 200 units of the Leica M7 Hermes Edition in stock. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 52% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **Cross-branding:** Combining luxury fashion with high-end technology to create exclusive products. - **Luxury Cameras:** Creating high-end, limited edition cameras with luxurious design elements. - **High-end Accessories:** Including premium shoulder belts from luxury brands to enhance the overall aesthetic of the camera. ### Sectors Adopting This - **Luxury Fashion:** Exploring partnerships with technology companies to incorporate luxury fashion into high-end products. - **Camera Manufacturing:** Developing limited edition, high-priced cameras with unique design features. - **Luxury Accessories:** Collaborating with camera manufacturers to create premium accessories for exclusive camera models. ## Related on Trend Hunter - [Gilded Collaboration Camera Models](https://www.trendhunter.com/trends/leica-mp-unique-gold.md) - [Elegantly Modernized Camera Models](https://www.trendhunter.com/trends/leica-m6.md) - [Celebratory Centenary Camera Models](https://www.trendhunter.com/trends/leica-m11d-100-years-of-leica.md) - [Exclusive Movie-Inspired Cameras](https://www.trendhunter.com/trends/movie-inspired-camera.md) - [Titanium Point-and-Shoot Cameras](https://www.trendhunter.com/trends/leica-ma-titan.md) - [Budget-Minded Point-and-Shoot Cameras](https://www.trendhunter.com/trends/leica-dlux-8.md) - [Exclusive Anniversary-Celebrating Cameras](https://www.trendhunter.com/trends/exclusive-anniversarycelebrating-camera.md) - [Fashion-Branded Cameras](https://www.trendhunter.com/trends/moncler-leica.md) - [Ghostly Collaboration Camera Models](https://www.trendhunter.com/trends/hodinkee-x-leica-q2-ghost.md)