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# Luxury Toy Jewelry
Swarovski Teams LEGO for Plastic Brick and Crystal Rings (UPDATE)

By Rose Nazarali | Published 2009-06-16 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/lego-swarovski
References: [chipchick](http://www.chipchick.com/2009/06/lego_swarovski.html) & [girlzlyfe](http://www.girlzlyfe.com/catalog.php?item=19)

We have seen the clothes, the home decor, and now Lego has joined forces with [Swarovski](https://www.trendhunter.com/trends/trolls-x-swarovski) to bring you a flashback of your childhood with an added touch of luxury.

The [Lego rings and earrings](https://www.trendhunter.com/trends/hot-wheels-x-alex-and-ani) are encrusted with a single [Swarovski crystal](https://www.trendhunter.com/trends/swarovski-x-loop), to add that touch of shine to these unique pieces of jewelry. Put together all the Lego accessories, and you cam morph yourself in to a real-life Lego doll.

**Implications** - In society today, there is a growing demand for products that generate feelings of nostalgia. Such products provide individuals a temporary relief from their day-to-day responsibilities while transporting them back to more leisurely and simple times in their lives. Businesses that can achieve these sentiments amongst consumers will see very large results.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 50% | Activity: 65% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury-toy Jewelry:** Combining nostalgic toys with luxury materials to create unique jewelry pieces.
- **Nostalgia Marketing:** Using nostalgia as a marketing technique to create emotional connections with consumers.
- **Combining Novelty and Luxury:** Incorporating playful or unconventional elements into high-end products to create a distinctive identity.

### Sectors Adopting This

- **Fashion and Accessories:** Designing jewelry and fashion accessories with a nostalgic and playful twist to attract consumers.
- **Luxury Goods:** Creating luxury products with unconventional materials and design elements to appeal to a wider customer base.
- **Marketing and Advertising:** Developing marketing campaigns that leverage nostalgia as a way to connect with customers and build brand loyalty.

## Related on Trend Hunter

- [Confectionery-Inspired Ring Designs](https://www.trendhunter.com/trends/brilliant-earth.md)
- [Animated Creature Jewelry Collections](https://www.trendhunter.com/trends/trolls-x-swarovski.md)
- [Crystal Figurines Collabs](https://www.trendhunter.com/trends/swarovski-and-minecraft.md)
- [Proposal Ring Box Puzzles](https://www.trendhunter.com/trends/ring-box-set.md)
- [Tiny Toy-Inspired Jewelry](https://www.trendhunter.com/trends/polly-pocket-pool-party-collection.md)
- [Jewelry Brand Anniversary Celebrations](https://www.trendhunter.com/trends/swarovski-celebrates-130-years.md)
- [Toy-Inspired Jewelry Collections](https://www.trendhunter.com/trends/polly-pocket-x-nadine-ghosn-collection.md)
- [Modular Eco-Friendly Jewelry](https://www.trendhunter.com/trends/chroma-twist.md)
- [Luxury Sparkling Tote Bags](https://www.trendhunter.com/trends/tote-bag-and-juice.md)
