# Life-Size Toy Fauna The Lego Forest in the Australian Outback is an Arboreal Amazement By Vivian Lau | Published 2012-07-06 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/lego-forest1 References: [designboom](http://www.designboom.com/weblog/cat/10/view/22185/lego-life-size-forest-in-the-australian-outback.html) & [legofestival.au](http://www.legofestival.com.au/) In celebrating 50 years of LEGO in Australia, the LEGO Forest was constructed (not grown) in the sandy Outback. As part of the '[Festival of Play](https://www.trendhunter.com/trends/play-pavilion-1),' random LEGO installations are being put in place all over Australia, with the latest in the town of Broken Hill in New South Wales. The 4-foot-high trees are [life-sized replicas of the building blocks](https://www.trendhunter.com/trends/lifesize-lego-technic-mclaren-p1) many played with when young. The forest is scattered around a faded yellow house, with 15 complimenting pots of [LEGO flowers](https://www.trendhunter.com/trends/lego-botanicals-sets) to accessorize. The deep greens, bright reds and blinding yellows of the blown-up toy pieces add a little youth-filled fun to the baby blue skies and parched dirt roads. The colourful backdrop will serve as a confusing piece of history for any future archeologist lucky enough to dig it up. Photo Credits: [designboom](http://www.designboom.com/weblog/cat/10/view/22185/lego-life-size-forest-in-the-australian-outback.html), [legofestival.au](http://www.legofestival.com.au/) ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 45% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### Key Themes Behind This Trend - **LEGO Installations:** Opportunity for businesses to create large-scale LEGO installations for entertainment and promotional purposes. - **Life-sized Replicas:** Potential for industries to create life-sized replicas of popular toys to engage customers and create nostalgic experiences. - **Festival of Play:** Emerging trend of organizing events and festivals focused on play and interactive experiences. ### Where This Applies - **Event Planning:** Disruptive innovation opportunity for event planning companies to incorporate large-scale LEGO installations into their event designs. - **Tourism:** Opportunity for the tourism industry to create unique attractions like life-sized toy replicas that draw visitors and enhance the overall tourism experience. - **Toy Manufacturing:** Opportunity for toy manufacturers to explore the production of life-sized replicas of popular toys, tapping into the growing demand for nostalgic and interactive products. ## Related on Trend Hunter - [Miniature Building Block Plants](https://www.trendhunter.com/trends/lego-icons-tiny-plants.md) - [Botanical Garden Puzzle Sets](https://www.trendhunter.com/trends/botanical-garden-set.md) - [Botanical Building Block Sets](https://www.trendhunter.com/trends/lego-orchid.md) - [Toy Building Block Exhibits](https://www.trendhunter.com/trends/lego-exhibition.md) - [Animal-Inspired LEGO Events](https://www.trendhunter.com/trends/lego-building-experience.md) - [Nature-Inspired Building Block Sets](https://www.trendhunter.com/trends/seven-natural-wonders-of-the-world.md) - [Life-Sized LEGO Vehicles](https://www.trendhunter.com/trends/legoland.md) - [Floral Building Block Workshops](https://www.trendhunter.com/trends/botanicals-creativity-workshop.md) - [Life-Size LEGO Brick Cars](https://www.trendhunter.com/trends/1950s-cadillac-fleetwood.md)