# Wildly Frightened Athlete Photos This Olympic Medalist is Captured Leaping Over Crocodiles By Jen Chae | Published 2013-06-03 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/leaping-over-snapping-crocodiles References: [itswhatiminto](http://www.itswhatiminto.com/beta/?p=13817) & [itswhatiminto](http://www.itswhatiminto.com/beta/) This was no glamorous photo shoot, but an intense one with a nervous athlete leaping over snapping crocodiles. Surrounded by 85 crocodiles at a South African crocodile creek, a photographer set out to test South African long jump and triple jump Olympic Medalist Khotso Mokoena's jumping abilities. The shoot was sponsored by [Red Bull](https://www.trendhunter.com/trends/thrill-seeker-mega-lift-mascara). The photos show the athlete high up in the air, where a giant crocodile lies a few meters below. Apparently, one crocodile snapped at the athlete and he jumped so high that he completely escaped the camera frame. Khotso wasn't the only scared one at the scene; the photographer said he missed a lot of good shots because he was cautious about getting down lower with the camera, as he wasn't sure how the crocodiles would react. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 55% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### What Makes This Trend Stand Out - **Extreme Athlete Photos:** Exploring the potential for capturing athletes in high-risk situations for dramatic and captivating photography. - **Adrenaline Photography:** Discovering new ways to capture thrilling and heart-stopping moments in sports and adventure activities. - **Fear-based Content Creation:** Exploiting people's appetite for fear-inducing content by creating intense and daring visuals. ### Sectors Adopting This - **Sports Photography:** Opportunities for photographers to push the boundaries of traditional sports photography and capture remarkable moments in extreme situations. - **Media and Entertainment:** Creating gripping content that appeals to a wide range of audiences, leveraging fear and adrenaline as central themes. - **Extreme Sports and Adventure Tourism:** Developing new marketing strategies to promote destinations and activities that provide thrilling and adrenaline-fueled experiences. ## Related on Trend Hunter - [Daring Gymnast Stunts](https://www.trendhunter.com/trends/thrill-seeker-mega-lift-mascara.md) - [Sports-Inspired Digital Docuseries](https://www.trendhunter.com/trends/digital-docuseries.md) - [Street Pole Vault Competitions](https://www.trendhunter.com/trends/street-pole-vault-competition.md) - [Intense Elemental-Inspired Sportswear Spots](https://www.trendhunter.com/trends/engineered-for-whatever-ad.md) - [Everyday Athlete Skincare](https://www.trendhunter.com/trends/medalist.md) - [Athlete-Backed Shoe Campaigns](https://www.trendhunter.com/trends/awaken-your-madness.md) - [Reimagined Legacy Fashion Logos](https://www.trendhunter.com/trends/novak-djokovic.md) - [Record-Breaking Skate Megaramps](https://www.trendhunter.com/trends/red-bulls-building-drop.md) - [Athlete-Backed Menstruation Campaigns](https://www.trendhunter.com/trends/sportyourperiod.md)