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# Sublime Swimming Pool Installations
This Leandro Erlich Art Project Plays With Perception

By Jana Pijak | Published 2016-01-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/leandro-erlich-art
References: [fubiz.net](http://www.fubiz.net/2016/01/18/illusory-swimming-pool-that-seems-to-be-filled-by-water/) & [leandroerlich.ar](http://www.leandroerlich.com.ar/)

This Leandro Erlich art project was commissioned by Kanazawa's 21st Century Museum of Contemporary Art. The Japanese art institution teamed up with the Argentinian artist to create the [permanent and perception-blurring exhibit](https://www.trendhunter.com/trends/a-week-at-the-knees).

Resembling a traditional swimming pool, the installation lets museum visitors walk underwater without getting wet. While the concept may seem impossible, Erlich creates an [optical illusion](https://www.trendhunter.com/trends/optical-flow) by covering a swimming pool with a glass sheet that is textured with a thick blur coating. While the pool appears filled, it features no water in reality.

The result of this Leandro Erlich art project is dream-like and [Instagram](https://www.trendhunter.com/trends/3d-doubt-your-eyes)-worthy. The piece had already drawn in countless crowds and inspires visitors to take plenty of memorable photos once inside.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 98% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### Why This Trend Is Growing

- **Perception-blurring Installations:** Opportunity to commission artists and designers to create installations that challenge the viewer's sense of reality.
- **Immersive Art:** Opportunity for museums and galleries to create interactive and engaging exhibitions that offer a unique and memorable experience for visitors.
- **Optical Illusion Design:** Opportunity for designers to incorporate optical illusions into products to create unique and attention-grabbing designs.

### Industries Being Reshaped

- **Art and Design:** An opportunity for artists and designers to collaborate with museums and galleries to create immersive and engaging installations and exhibitions that challenge convention.
- **Tourism and Hospitality:** Opportunity to create unique and Instagram-worthy experiences for visitors, potentially driving increased traffic and revenue.
- **Retail:** Opportunity to incorporate optical illusions into store designs and product displays to create a memorable and engaging shopping experience.

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