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# Animated CV Commercials
The Leagas Delaney Skoda Ad Brings Your World to Life

By Jamie Danielle Munro | Published 2011-06-15 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/leagas-delaney-skoda
References: [creativecriminals](http://creativecriminals.com/tvcinemafilm/skoda-curriculum-vitae/) & [leagasdelaney](http://www.leagasdelaney.com/)

This Leagas Delaney [Skoda](https://www.trendhunter.com/trends/koda-hijacks-competitors) ad for the human resources department brings the words on a CV to life. For anyone who has gone through the difficulties of job hunting, this is an innovative enactment of how a CV should reflect your multiple life endeavors.

The commercial begins with a young man signing and putting the finishing touches on his CV. After doing so, the paper comes to life and forms a world of its own. This is what a CV should do as employers must get a slight glimpse of who you are from these words on a page. The Leagas Delaney Skoda ad demonstrates how important this is with the [animated commercial](https://www.trendhunter.com/trends/free-your-feet). These are not just words on a page but a reflection of who you are.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 17% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials)

## Key Themes

### Key Themes Behind This Trend

- **Animated Cvs:** Using animation to bring traditional CVs to life and better represent a person's skills and experiences.
- **Visual Storytelling in HR:** Using creative content, such as animated commercials, to better showcase a company or candidate's unique story and value proposition.
- **Interactive Recruitment:** Innovative hiring techniques that use technology and interactive elements to engage and assess potential candidates.

### Where This Applies

- **Advertising:** Opportunities to create more engaging and effective advertising campaigns by incorporating animation and creative visual storytelling.
- **Human Resources:** Opportunities to use innovative recruitment techniques, such as animated commercials, to attract and assess top talent.
- **Digital Media:** Opportunities to leverage technology and interactive elements to improve the recruitment process and better engage candidates.

## Related on Trend Hunter

- [Cheeky Electric Vehicles Ads](https://www.trendhunter.com/trends/koda-hijacks-competitors.md)
- [Humorous Automotive Campaigns](https://www.trendhunter.com/trends/where-have-you-been.md)
- [Resume-Ranking AI Scoring](https://www.trendhunter.com/trends/cv-score.md)
- [Playful Creative Design Billboards](https://www.trendhunter.com/trends/3d-billboards.md)
- [Imaginative Fantasy-Inspired Campaigns](https://www.trendhunter.com/trends/canva-spotlights.md)
- [Unconventional Vehicle Control Ads](https://www.trendhunter.com/trends/heart-of-joy.md)
- [Human-Made Car Campaigns](https://www.trendhunter.com/trends/the-coded-love-letter.md)
- [Music-Inspired Avatar Campaigns](https://www.trendhunter.com/trends/see-yourself-in-sound.md)
- [Video Business Cards](https://www.trendhunter.com/trends/vidcard.md)
