<!-- canonical: https://www.trendhunter.com/trends/leadership-training-platform -->
<!-- robots: noindex -->

# Coach-Based Leadership Training Platforms
BetterUp Relies on Mentoring to Strive for Excellence

By Kalin Ned | Published 2019-02-19 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/leadership-training-platform
References: [betterup.co](https://www.betterup.co/)

BetterUp is a leadership training platform that is built around three main components — Identify, Transform, and Measure. The service is developed with the intent of helping individuals reach the next level in their careers and ultimately become a more valuable asset to their organization.

BetterUp relies on a strictly, science-backed approach. Senior Behavioral Scientists identify the individuals within the organization who will most benefit from a leadership training platform. "Evidence-based self-assessments" are released to help guide to "lasting behavior change." [Expert coaches are assigned](https://www.trendhunter.com/trends/ballmecca) to help workers develop their skill- and mindset to reach full potential through [goal-centric tasks](https://www.trendhunter.com/trends/rise-above), weekly virtual sessions, as well as text-based support. Finally, measurable results and insights are gathered based on data to give the worker a better overview of their progress and next steps.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 47% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Job Trends](https://www.trendhunter.com/jobtrends)

## Key Themes

### Key Themes Behind This Trend

- **Leadership Training Platforms:** There is a growing demand for online platforms that offer leadership training to individuals and organizations, providing an opportunity for companies to develop innovative solutions in this space.
- **Science-backed Approaches:** The integration of scientific research and assessments into coaching and training programs presents a disruptive innovation opportunity to create more effective and evidence-based development strategies.
- **Measurable Results and Insights:** The use of data analytics to track and measure progress in leadership development offers an opportunity for companies to create platforms that provide actionable insights and personalized recommendations.

### Where This Applies

- **Edtech:** The education technology industry can leverage the demand for online leadership training platforms to create interactive and personalized learning experiences for individuals and organizations.
- **Human Resources:** Human resource departments can explore the use of science-backed approaches in leadership training to enhance employee development programs and improve overall organizational performance.
- **Data Analytics:** The data analytics industry can collaborate with leadership training platforms to develop advanced measurement and tracking systems that provide meaningful insights for individuals and organizations.

## Related on Trend Hunter

- [Group Coaching Platforms](https://www.trendhunter.com/trends/group-coaching.md)
- [Performance-Driven Coaching Platforms](https://www.trendhunter.com/trends/coaching-platform.md)
- [AI Leadership Trainers](https://www.trendhunter.com/trends/skillfire.md)
- [Psychology-Focused Fitness Applications](https://www.trendhunter.com/trends/betterme-health-coaching.md)
- [Personal Growth Platforms](https://www.trendhunter.com/trends/inner-growth-path.md)
- [Founder Coaching Platforms](https://www.trendhunter.com/trends/mentara1.md)
- [AI-Powered Life Coaches](https://www.trendhunter.com/trends/summit-ai.md)
- [AI-Powered Life Coach Platforms](https://www.trendhunter.com/trends/step-life-coach.md)
- [AI Decision Mentors](https://www.trendhunter.com/trends/the-guiding-mind.md)